News for the Channel: Cloud Spending, Sophos "Partner Care", and More

News for the Channel: Cloud Spending, Sophos "Partner Care", and More

This week we're talking about continued growth in cloud spending, with Canalys predicting a 20% increase in 2024. Sophos is rolling out a new "Partner Care" program to support its channel partners, while N-able is expanding its Technology Alliance Program with new integrations. And, we've got an exciting announcement to share.?

Sales enablement tools from Channel Impact

Channel Impact Named Among Top Channel Agencies by Canalys

We are thrilled to announce that Channel Impact has been named by Canalys as one of the top channel agencies for technology vendors, distributors, and partners. This recognition is a testament to our ongoing dedication to helping our clients achieve success through partnering.

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Canalys: Worldwide Cloud Spending to Grow 20% in 2024?

Worldwide cloud infrastructure services expenditure grew 19% year-on-year in Q4 2023 to reach $78.1 billion, an increase of $12.3 billion. For full-year 2023, total cloud infrastructure services spending grew 18% to $290.4 billion.

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Sophos Rolls Out New Partner Care Offering

Sophos has announced the launch of “Partner Care,” a new offering in its global partner program featuring a 24x7 team of experts who handle non-sales related questions and operational support for the company’s SMB-focused channel partners.?

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N-able Expands Technology Alliance Program, Adding New Vendor Alliances

N-able, Inc. has added new vendor alliances to its Technology Alliance Program (TAP) for MSPs. The new relationships include integrations with SaaS Alerts, which allows MSPs to detect and automate the remediation of SaaS security threats using a multi-tenant platform.

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Tech job openings from Channel Impact

We're always on the lookout for talented individuals who bring creativity and passion. View all our job openings, or apply to recently added positions:

Audience Engagement Manager

Partner Program Specialist

Field & Channel Marketing Manager

Subscribe to Channel Impact Insider for partner news every Tuesday.

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