Newman’s Own Launches PAUL NEWMAN GENEROSITY DAY to Honor a Long Legacy of Giving

Debuting January 26, 2025—Paul Newman’s 100th Birthday—This New Annual Holiday is Officially Proclaimed by Westport, Connecticut’s First Selectwoman Jennifer Tooker

[Westport, CT] – [January 27, 2025] – In honor of what would have been Paul Newman’s 100th birthday, Newman’s Own is excited to declare January 26th, “Paul Newman Generosity Day,” a new annual giving holiday. In this inaugural year, the event will mark the start of a series of generosity initiatives throughout the year. Paul Newman’s greatest legacy isn’t only his acting career—it’s his philanthropy—notably through Newman’s Own. Since 1982, Paul Newman and Newman’s Own Foundation have donated more than $600 million to good causes—all funded by the millions of people who purchase Newman’s Own delicious food products. We’re continuing that legacy by inspiring generosity with a celebration of Paul Newman’s extraordinary impact as an iconic actor and philanthropist who championed the power of giving back.

Paul Newman once said, ‘helping others is a delight.’ 'That’s the heart of this movement.

Paul Newman Generosity Day is designed to inspire acts of generosity in real life and online, and to introduce Paul Newman’s generous spirit to a new generation.? It underscores that Newman’s Own Foundation continues Paul Newman’s commitment to use all the money that it receives—100% of the profits and royalties—from the sale of Newman’s Own delicious food products in service of its mission.

“Paul Newman Generosity Day is a call to action and the start of a series of generosity initiatives that we will continue as a campaign throughout the year,” said David Best, President and CEO of Newman’s Own, Inc. “Paul created a brand that makes purchasing the products an act of kindness. We want to inspire more people to find other ways to make a difference.”

"Paul Newman's legacy in creating the Newman's Own 'Give It All Away' model was radical 40-plus years ago, and it continues to be incredibly unique today. At Newman's Own Foundation, our donors are the millions of people who buy our products, and we believe that everyone has something to offer when it comes to helping others, with their time, their money, and their influence," said Alex Amouyel, President and CEO of Newman's Own Foundation. "We're honored to support our grantee partners, who inspire us with their generosity daily, and hope that today’s celebration will help to carry on Paul’s legacy of making the world a better place."

Highlights of the Campaign

1. Inaugural Ceremony and Media EventThe campaign kicked off with an official naming ceremony at Newman’s Own headquarters in Westport, CT on January 27, 2025. Attendees included a proclamation from the First Selectwoman Jennifer Tooker, media representatives and members of the Newman's Own community.
2. Generosity Social Media ChallengePeople are encouraged to explore the? “Acts of Generosity” list on Newman’s Own’s website for inspiration. Participants will share their own acts on social media, tagging their social networks to spread the movement further and help us reach 100 Acts.
3. A Year Long Generosity InitiativeJanuary 26, 2025 will kick off an inaugural annual giving holiday, Paul Newman Generosity Day, but there will be planned generosity initiatives throughout the year to honor Paul Newman’s 100th Birthday.

Join the Movement

For more information on how to join in, visit newmansown.com and follow us on social media @NewmansOwn to join the Paul Newman Generosity Day challenge, utilizing this hashtag: #PaulNewmanGenerosityDay.

About Newman's Own

Newman's Own is a brand of delicious, high-quality food and beverage products with a unique business model for good. 100% of the profits and royalties made from the sale of Newman’s Own products go to Newman’s Own Foundation in service of its mission, to nourish and transform the lives of children who face adversity. Learn more at newmansown.com.

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