New things

I joined the board of Playbuzz. My story is here: https://www.playbuzz.com/robnorman/my-newest-venture-powered-by-playbuzz

The reason was simple. The advertising and publishing businesses are well served when they serve up content that people want to interact with. If they use it you know they are engaged and engagement creates the opportunity to deepen knowledge and relationships.

Playbuzz enables that across great swathes of digital content partners and allows for branded content to achieve engagement at scale.

Disney is a major investor and the management, sales, creative and engineering teams are a determined group that knows that they will only succeed if they innovate and deploy at speed while never making the advertiser, publisher or consumer experience too complex. I am happy to add my voice to that.