My First Nest Egg

Thank you, Alyssa Angurio, MBA and CUInsight.com, for featuring my article. In today's competitive landscape, a $5 incentive to open a youth account just doesn't cut it anymore. Families are looking for lasting value, not one-time gestures. As customer acquisition costs skyrocket, financial institutions must shift their strategies to offer more meaningful, ongoing resources that help parents teach their kids about money. Digital tools, like chore and allowance apps, along with expert financial education content, provide long-term solutions that build strong relationships with families—ultimately helping retain generational wealth. A simple $5 gift doesn’t offer the sustained value families need today. #FinancialLiteracy #YouthBanking #CreditUnions #CustomerRetention #CUInsight #MyFirstNestEgg #GenerationalWealth #FinancialEducation #communitybanks #cra Chasity Bojorquez Katie Nathan Annie Shoen

Providing culturally relevant financial education is crucial for helping families build healthy money habits. My First Nest Egg's latest article, Fortuna: El Tesorero del Dinero en la Mente (Fortuna: The Treasurer of Money in the Mind), explores how emotions like joy, fear, and anxiety influence financial decisions. With the exponential growth of organic views on our Sobremesa site each month, it's clear that people are actively seeking these resources. By offering content tailored to diverse communities, we help individuals make informed, strategic choices, leading to long-term financial wellness. Unlike many resources, we don't translate our articles from English. Instead, we write them natively in Spanish to ensure they resonate authentically with the communities you serve. #FinancialEducation #Empowerment #FinancialWellness #CRA #creditunions #communitybanks Annie Shoen Chasity Bojorquez Katie Nathan Laura Verduzco Alessandra De Zaldo

We’re thrilled to announce that My First Nest Egg has partnered with Community Healthcare Federal Credit Union, a credit union with 65 years of dedication to the healthcare employees of Snohomish, King, Island, and Skagit counties. Together, we are committed to fostering financial literacy among children and their families, equipping the next generation with the knowledge and tools they need for a secure financial future. This partnership is incredibly special as it brings our award-winning digital financial education platform directly to Community Healthcare’s members, offering free, cutting-edge resources designed to engage and educate from an early age. A huge thank you to Kristin Christy, CEO of Community Healthcare FCU, and her amazing team for their unwavering commitment to financial education and well-being. Your dedication to your members and community is truly inspiring, and we are honored to work alongside you in this important mission. Check out the full press release to learn more about how we’re working together to make a difference! https://lnkd.in/gPAXwWJ8

Did you know that piggy bank sales soar during each recession? Saving and frugality become top priorities during economic downturns. Yet, today, half of Americans have less than $500 in savings. With each cycle, the urgency to save and be frugal fades. We need to extend financial education beyond just knowledge to help create lasting good habits. Good financial habits, like everything else, are formed more easily in youth. There's no doubt that inflation has impacted our ability to save during this cycle. However, our mindset and spending habits aren't helping. For example, the average American spends about $3,000 per year eating out. Studies show that financial habits form as early as age 7. Teaching kids about money management early sets the foundation for responsible financial behavior in adulthood. Early financial education can reduce the likelihood of accruing unmanageable debt, leading to a more financially secure future. Here are a few things we can do as parents to demonstrate healthy habits for kids and help them become savers: 1) Automate Savings: Teach your child about automatic savings by setting up a weekly transfer. Explain that saving $20 a week can add up to $1,040 in a year. 2) Cut Unnecessary Subscriptions: Find just one subscription you can do without and redirect that amount into savings. Average cancellations can add up to $240 annually. 3) Cook at Home: Make meal prep a family activity. Explain that by eating at home instead of dining out, you save $20 a week, which can total $1,040 a year. Use the savings to contribute to a family emergency fund. 4) Reduce Utility Bills: Practice energy-saving habits as a family, like turning off lights when not in use. Explain how saving $10-$15 a month on utilities can add up to $180 a year. Compare bills monthly to see how good habits relate to actual dollars saved. As financial educators, we will see a lot more people looking at our content during difficult financial times. This is an incredible opportunity. Let's make this the last time we have a majority of Americans unprepared for bad times. Our goal should be to get everyone to a place where they see the possibility of having $1,000 in emergency savings by making small habit changes. I believe youth financial education is key to breaking the cycle of being unprepared each time bad times hit. Together, we can build a financially resilient future. How else can we make this cycle different? Marshall Faulk Mac Gardner, CFP?Samantha Neumann John D. Nolan Erik Puthoff Martha Kamp, MBA Derrick Wesley Lionel Shipman Annie Shoen Utah JumpStart Coalition for Financial Literacy Jedidiah Collins, CFP? Todd Stankiewicz, CFP? CMT? ABFP? Linda Ostrand, CCUFC Pamela Stelly Susan Ritter ?? #FinancialEducation #YouthEducation #FinancialLiteracy #EmergencySavings #Resilience

Reliving a great week in Reno at #CUFEN2024. Thank you for inviting me to speak on the Power Up along side Megan Crowson and J.P. (John) Servideo, facilitated by the amazing Tina Jones, CUDE, CCUFC. We talked about consumption, generational wealth, mindset, small habits and financial education as a civil right. Loving all of the follow up conversations. Let’s keep them going and put them into action to make the changes we need.

#cufen24 in Reno has been nothing but amazing and spending time with the finest financial educators around the country is the best. Thank you for letting My First Nest Egg be a part of making communities more financially empowered. Martha Kamp, MBA Mary Handiboe John D. Nolan Mia Peterson Samantha Neumann Trysh Olson, CUDE and FiCEP Tara Minetos @daisy aleman Erik Puthoff Alison Zaverl-Jylha, CCUFC Chasity Bojorquez Kristi Harr

Thank You, Jump$tart Coalition for Personal Financial Literacy for the Financial Friday Spotlight! We are honored to share our 2-minute per day financial literacy curriculum for FREE to classrooms across the US. Our curriculum is aligned with national and SEL standards, provides consistent, bite-sized lessons. This includes a classroom economy and engaging resources for teachers and students. At My First Nest Egg, we aim to make a significant impact, reaching students early. Success stories, like Elizabeth Vieyra from Vista del Monte Elementary, show the power of our dual approach, with teachers and parents reinforcing financial concepts both at school and home. Thank you, Jump$tart Coalition for Personal Financial Literacy, for supporting our mission to make financial literacy accessible to all! https://lnkd.in/ew4Sy6XB

Sobering results of the latest national financial literacy tests: 1) On average, Gen Z correctly answered only 37% of the index questions in 2024, the worst performance of any age group. 2) Women scored an average of 10 points lower than men. 3) Black and Hispanic Americans scored lower than Asian and white Americans. And these low scores are not without consequences: - 3.5x more likely to be financially fragile. - 4x more likely to not have even one month of emergency savings. - 3x more likely to lack strong retirement income planning. - 3x more likely to spend over 10 hours a week on financial issues. I firmly believe that early childhood financial education is key. What are your thoughts? Annie Shoen Mac Gardner, CFP? John D. Nolan Angela Barlup, CCUFC Marshall Faulk Samantha Neumann Lucie Misfeldt, CCUFC, CUDE Bailey Germain, CUDE, CCUFC Derrick Wesley Todd Stankiewicz, CFP? CMT? ABFP? Lionel Shipman Dale Morgan Moryah Jackson