New Poll Shows Trust Online Declines Despite Rise in Social Media Use
80% of Americans say they are using social media daily, and yet, 96% don’t have a lot of trust that social networks will protect their privacy and data.
In 2014, we conducted a survey to learn about people’s social media usage and whether they trusted social networks to protect their data and privacy. We recently conducted another national poll on this topic to see how things have changed.
The deal is, use of social media is up, but so is distrust. And many people don’t think our current privacy laws are strong enough.
We organized the data into an infographic, which you can check out here.
Key findings also include:
- Only 7% of Millennials have a lot of trust that social media sites will protect their privacy and personal information. Their trust of social media sites is down 9% from two years ago.
- Adults 65+ have the least trust.
- Of those who use social media the most – at least 4 social media sites – only 14% have a lot of trust in them.
- Most of the best-known social media sites are seeing increased usage since 2014, according to responses to survey questions about which sites people use.
The online privacy threats that Americans are most concerned about include:
- Downloading a virus or malware (80%);
- Identity theft (75%);
- Tracking cookies placed without consent (72%);
- Too much personal information being made public (71%).
View the whole infographic here.
The poll’s margin of error is plus/minus 3.07% at the 95% confidence level. Millennials are defined as people ages 18-35.
Staff Analyst, Lead Information Technology Specialist 1 at State Compensation Insurance Fund
8 年Meet at a safe place and not ur home. I meet at costco
Franchise Growth Strategist | Co-Producer of Franchise Chat & Franchise Connect | Empowering Brands on LinkedIn
8 年I agree about the tracking concerns. Malware -- well not so much.
?? Event-Tech, ??? UGC, ?? SaaS ?? CEO at Walls.io, Founder at Swat.io
8 年Thanks for sharing these interesting findings, Craig. The truth is that there are endless risks and possibilities when thinking of the very high social media usage rates. As technology advances, so do malware, spyware, etc. It can be seen as a vicious circle that we haven’t yet cracked.
Business School Lecturer; FL DEPT OF LAW ENFORCEMENT COMPLAINANT STATE OFFICER, FELTC COC, Alumni & Grinter Fellow at University of Florida
8 年AT&T + ARMY CORE OF ENGINEERS = AT&T + BELL LABS INNOVATION = at&t + AT&T's VERIZON (CINGULAR) + AOL + TIME WARNER + ALCATEL (formerly Orinoco Norelco Phillips: A Bell LABS Innovation Partner)
Business School Lecturer; FL DEPT OF LAW ENFORCEMENT COMPLAINANT STATE OFFICER, FELTC COC, Alumni & Grinter Fellow at University of Florida
8 年Same old.. Sun Microsystems, Microsoft, Compaq, Gateway, Handspring, Palm --> just Apple + the other palm phone lookalike with no stylus but magic ball