New Nonprofit Branding Workshops: Hands-On Branding for Nonprofit Teams and Their Boards

I love workshops—the roll-up-your-sleeves, let’s-get-under-the-hood kind where you don’t just sit there with mediocre coffee and a free mug.

Nope.

Not only will you learn everything I know about how to create a zinger of a nonprofit brand story, but you’ll walk away knowing how to implement it.

Workshops are fun. When ideas begin to pop, you can feel the energy start to shift as we reframe the old in new and exciting ways.?

I’m bringing that approach to two new LIVE nonprofit workshops.

I’ve designed these to help your nonprofit team or your board leverage branding as a strategic powerhouse. These workshops — held on-site or virtually — are live, immersive, and highly interactive.

Here’s the Problem: Too Many Hats, Not Enough Time

For nonprofit teams, I understand the challenge. I’ve talked about this before. In When Nonprofits Neglect Branding, I parsed the dangers of letting branding slip to the bottom of the priority list.

You’re under-resourced, and branding often feels like one more thing on a never-ending to-do list. Your team is already wearing too many hats, and adding branding into the mix can seem overwhelming.?

But here’s the fix: when branding is baked into your day-to-day work, it makes everything else easier. And you can do it. It’s not about more work—it’s about better communication and clarity that streamlines everything from fundraising to community engagement.

Nonprofit Boards: Branding is a Strategic Necessity

In Why So Many Nonprofit Boards Don’t Get Branding, I dug into why boards often miss the mark when it comes to understanding branding’s power.?

A lot of it boils down to viewing branding as something "nice to have" instead of a core driver of success. But if your board is on board (haha), they can become ambassadors for your brand—leveraging their influence to amplify your reach and impact.?

Two New Brand Dame Workshops for Nonprofits

Here’s a quick look at what’s coming:

For Nonprofit Teams:

• A two-part series that simplifies branding and makes it a practical tool for your everyday work.
• A deep dive into branding basics—how it supports your mission and the role it plays in growing your impact
• Practical homework designed to help your team implement branding ideas immediately
• A review and refinement of your team’s work, with real-time feedback to ensure your brand story is on point

For Nonprofit Boards:

• A one-session intensive that shows board members why branding is a strategic necessity, not just a marketing tool.
• Real-world examples of how branding directly supports nonprofit success.
• Interactive exercises that get your board thinking about their role in advocating for and building the brand.

I’ll be adding these to my website soon, but If you’re ready to get started before they’re “official,” let’s talk.?

There’s no need to wait. Give me a virtual shout? and we can start thinking about your dynamic, one-of-a-kind workshop now.?

Let’s have some fun, get creative, and build a brand that doesn’t just sound good—it drives real impact.

Your nonprofit’s next big move starts here.

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