New Logo, new positioning!

Why the announcement?

" Absolutely everything is about positioning, so you need to position yourself where you can be seen, heard and remembered by the people that count,' Carole Pyke MCIM

Will my new logo postion me better; 100%!

Already I have had people sign up to my newsletter on here on the strength of this new logo, which naturally I am thrilled about.

What's more it has caused a few people to reach out to me personally to congratulate me on such a wonderful logo which truly represents my vibe and personality, which is down to the graphic designer Chris Thew who created it from the guidance of my client Tracy Heatley MBA, CMktr

This 'announcement,' though isn't really that interesting is it?

And you would be right!

Let me tie this into the media.

You would be amazed by how many journalists receive this kind of 'announcement,' in their inboxes daily, yes really, from people even fellow PR's who think it is newsworthy. The reality is that it is not unless it is tied to a news story which most of the time it is not!

What would make it newsworthy, would be taking a current trend or topical issue and connected the two together.

For example: with my client Renford Marsden FLPI , ( who has sponsored at event to help Veterans get employment opportunities in partnership with RBLI (Royal British Legion Industries) in July ( * See link at the bottom for more details in case you might know any Veterans who might be interested) .

Hiring a Veteran-owned Company to design my logo

If it was a story about me hiring someone who was a Veteran referred to by the RBLI (Royal British Legion Industries) to design the logo, giving them an opportunity to earn an income through a Veteran-owned company then that might be a story

I could have them share how their work is meaningful, and really gives them reason to get up in the morning when they often can feel neglected and overlooked, that would be interesting; as many Veterans are struggling to find gainful employment

And sadly, with the cost of living crisis, people might favour bigger companies who can charge less, over the smaller micro businesses like those recommended by the RBLI for whom every sale matters, which would give the story 'legs.'

(p.s I didn't know about the RBLI until I started to work with Renford Marsden FLPI recently, so going forward I am going to look into ways I can support them through my business and recommendations watch this space!

My Personal Numerological year is FOUR

Alternatively, I could tie it into a personal story, about this year, being a numerological 4 Personal year(**) for me which is all about building stronger foundations and structures, and being dyslexic this is my weakest leak!

So even after over 20 years running a business, I find ideas and creativity the easiests but structures and processes and visual aids like a logo much harder.

The story could be how reading Jo Soley 's book Bizology has really helped me to take these areas more seriously, hence why I invested in a logo! That would be more interesting, whilst bringing in my dyslexic challenges, which are still even though it's more talked about massively misunderstood!

If you are looking for more help and support with spinning ideas into stories and with getting media coverage to grow your income, impact and authority to get you in front of like Carole Pyke MCIM 's says' the people that count! Get in touch!

A small step towards positioning yourself as a leading authority is through my PR Toolkits; which have been selling like hot cakes !!

Here are more details:        

Grab your PR Toolkits today to become more trustworthy to help you make more impact and so you don't have to work any harder to impact or earn more!

Pre-order yours today, more details below!

These Toolkits will be ready on May 7th, to pre-order today at ￡27, instead of ￡37 just Dm me.

Only 30 places will be available at ￡27 once they are gone they are gone ???????? And I have sold 28 already!

Grab the two of them for ￡50, only 30 places for this too!

The Publicity for Beginners Toolkit

It’s for you if you don’t know how to begin your journey into the media

For example do not understand how publicity works diffidently and similarly to marketing.

It's for you, if you don't know what is required to prepare to go into the media then the Publicity for Beginner’s Toolkit is a great low-cost starting point.

It will help you get started with a simple map of what is necessary to have in place to start optimally your journey into the media

Maximise your Media Coverage Tool kit

It’s for you if you already have secured some publicity but have not leveraged it properly ie maybe only talked about it when you got it then the Maximise your Media Coverage Toolkit is best for you.

It will help you to learn how to get more out of the media coverage, to exponentialise the coverage you have ready so that your ROI will become infinite!

And as a result, you will be able to be seen as more trustworthy with more authority and credibility, and be able take your business to the next level, and reach new audiences.

Get in touch to get a PR Toolkit or two so that you can work smarter not harder!

Love Carrie x

p.s any questions just ask no questions too blonde!

p.p.s Any questions you might like answered in my content about PR, visibility, and growing your business using the media, and heart-based communication get in touch!

p.p.p.s Coming soon Pitching toolkits after being asked for these, you ask we deliver!! Watch out for more details this week, and to get on our waiting list, just DM me.

(* here's the link to the -Veteran's event on July 1st in West Sussex )

(** here's the link to Jo Soley 's website she's wonderful Discover how numerlogy can help your business.

#mediacoverage #serviceprovider #mediastrategy #veterans #mediaskills #entrepreneur #thoughtleadership #entrepreneurship

Carrie Eddins is an award-winning holistic PR expert and mentor who helps Doubting Debbie & Friends ( super clever experts, trainers, coaches, and mentors, who are hidden a bit too much and ready to have a bigger impact in the world and on their bottom line) raising their profile by getting in the media. She works alongside PR Genius Anica Broms from Rocks and Roses PR.

Together they have got their clients featured in places like Forbes, Fortune, Fast Company, Raconteur, Dragon's Den, Grand Designs, Sky News, BBC Breakfast, Insider, the Sunday Times, Daily Mail, The New York Post, Psychology Today, Dragon's Den, Stylist, Metro, InStyle Magazine, Independent, You Magazine, to name but a few