New CMA Masterminds, Summer Series, & Advocacy Survey Results

New CMA Masterminds, Summer Series, & Advocacy Survey Results

Hello!!

This week we are delving into the Annual Customer Advocacy Software Survey to see which vendors and solutions hold up under scrutiny and which need to make strides in our space.

First, we’ll cover our normal business, then we will jump into the survey results.

For now… here’s an update from our Exclusive Sponsor!

Champion wants your opinions and feedback for building a platform you want to use. PM me (Mary Green) in Slack and I’ll give you more details on joining the group for feedback. ???

Welcome New Members (we have 954 total members)

10 members joined us over the last two weeks:?Jenelle Stevens, Lauren Clevenger, Kitty McChesney, Jill Ross, Hans Roos, Andrea Lotti, Alaura Weaver, Larissa Shoemay, Susan Bell, and Kellie Utzinger.

Member Bulletin Board:

(Email, LinkedIn, or Slack me to post a message to all members)

Share your expertise! I have several options available for people who want to share their expertise in customer marketing, saas, advocacy, community, and the customer experience. Please reach out if you are interested. You can host a Friday, participate with other hosts, or host a monthly mastermind.

Monthly Masterminds Are Back

Every topic: Reviews, References, Customer Stories (Previously: Case Studies), Customer Communities, CMA+, CMA 101, Technology, AI, Lifecycle, Events, AI, Adoption, and Expansion.

Come share your interest in participating in our monthly masterminds here or in the Slack community.

Events

CMAweekly Friday Meetup Summer Series

Join every Friday to hear from a new guest.

This week we have Irwin Hipsman sharing his experience from Forrester Customer Marketing.

RSVP to all Friday Meetups


Check Irwin out on June 13th as well:

Irwin Hipsman on LinkedIn: Interested in Strategies for Improving Customer Contact Database Health and Persona Development? On June 13 from 10:30-11:30am ET

Great Content


Our Evan Huck on LinkedIn

I believe the inability to prove ROI is the single biggest blocker right now in getting a sale across the line.


Talk Advocacy to Me with Lisa Nakano & Bianca Del Vecchio

Voice of Customer capabilities and the alignment to customer advocacy initiatives


Joe Kevens on LinkedIn: Views on Reviews Interview w/ Axel Lavergne

?? 6 Key Insights from an Interview with a Leading Review Expert ???


Lila Krutel Meyer on LinkedIn

?? Steal My Customer Education Strategy ???

Kieran Flanagan on LinkedIn

Instead of scaling organic traffic, we need to scale attention.

In the Community (Slack)

We have a board of members to help me make decisions for the community. Shout out to Daniel Palay, Rachel Ward, Jennifer Lyons, Kristine Kukich, Shannon Howard, Joel Primack, and Lauren Turner.


FINALLY!!

The Results You’ve Been Waiting On!

Get the full here: https://cma.learnworlds.com/customer-advocacy-survey-2024 (I’m transitioning to a new platform)

2024 Customer Advocacy Survey Results

Come download the full report

What You’ll See Inside:

Recommendation results for all solutions

An update on Choosing an Influitive Alternative

and, a summary of the biggest obstacles to successfully using software in Customer Advocacy

Recommendation results for vendors (below)

Summary pages for each Vendor Solution

Disclaimer to Survey Results: I’m a one-person team. I’ve done my best to curate the results and present them in an unbiased way.

Download the Report

And feel free to shoot me a message if you have questions! - Mary Green

Abhinash K

Senior Manager | Events Gamification Expert | Transforming Events into Interactive Experiences

4 个月

Great insights on the advocacy survey results, Mary Green. It's fascinating to see the trends and opinions of the CMA Masterminds community. I'm curious to know how these findings will influence future advocacy efforts. What do you think are the most significant takeaways from this survey?

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