New Challenges: Rafa and Hayden’s Endeavors into Goals & Journeys that highlight traditional vs modern Revenue Management
Fabian Bartnick
Revenue Management the right way | Founded 2 companies that optimize hotel & restaurant/bar profits through software, consulting & coaching | 50,000+ took my Revenue Management training
TLDR: In optimization you will never "make it". Detach yourself from the outcome and enjoy the journey.
?? What's New Since the Last Episode of Rafa and Hayden's Adventures? ??
A whirlwind of change has swept through the lives of our dynamic duo! Rafa stepped into the intimidating world of high school, navigating through an ocean of new faces and a mountain of subjects. Simultaneously, Hayden, our ever-curious explorer, ventured into 3rd grade in a different building (a few kilometers away - oh, the adventures of a longer commute!). ????
These new chapters unfolded fresh challenges and hearty discussions around their experiences, especially regarding the daunting concept of "Goals". Rafa, juggling more subjects and crafting friendships from scratch, found herself amidst a sea of expectations.
Hayden, on the other hand, encountered the pressure of his first-ever graded test, peering into the world where numbers try to define knowledge. ????
??♀? Rafa’s Dilemma: The Fear of Coming Last ??♀?
A throwback to last year's run casts a shadow on Rafa’s spirit. She was the slowest and the memory lingered, not as an emblem of effort, but as a stark reminder of a goal unmet - not being the last. This year, she hesitated to participate, scared of not hitting her goal, viewing the race through a lens darkened by negativity instead of embracing the potential for improvement.
NB: Anyone resonate here with budget and forecasts ????
?? Revisiting Philosophies: A Tale of Two Strategies ??
Rafa’s previous mindset was tightly tethered to specific outcomes, mirroring the traditional revenue management strategy, which, while effective in achieving set financial targets, can sometimes blind us to the vibrant journey unfolding in parallel. Hayden's perspective aligns more with a modern, adaptive revenue management approach, where the continuous pursuit of doing better than yesterday becomes the goal, embracing flexibility and learning in every step.
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Traditional revenue management is about hitting a goal, modern revenue management about continuous improvement.
?? The Shift: Embracing the Journey ??
Witnessing Hayden’s boundless joy in his daily adventures, irrespective of the precise outcomes, Rafa found herself pondering. Was the fear of being last overshadowing the joy and learning in participating? Could she shift from a stark goal to a journey of perpetual improvement, much like evolving from a rigid to a dynamic revenue management strategy, adapting and learning from every fluctuation in the market?
? The Beautiful Unveiling: Growth Beyond Numbers ?
Rafa decided to run again, not with the burden of “not being the last” but with the aspiration of “doing better than the last time”. Her every stride resonated with newfound joy and each panting breath was a whisper of personal victory. Hayden, amidst his first graded adventures, found excitement in learning, undeterred by the looming test, his eyes sparkling with curiosity and a spirit unbridled by the fear of grades.
?? The Infinite Path Ahead: Continuous Enhancement ??
The adventures of Rafa and Hayden remind us that whether in personal endeavors or the intricacies of revenue management, embracing a journey towards continuous improvement and adaptive strategies, rather than rigid, finite goals, can unfold beautiful chapters of sustainable growth, learning, and boundless joy.
So if there is one item to take away: In optimization you will never "make it". Detach yourself from the outcome and enjoy the journey.
Love,
Fabs