A new affair with sustainability: GreenKraft
According to the report "Unpacking Asia-Pacific Consumers," 20% of consumers in India are both environmentally and socially conscious, while 49% demonstrate general awareness of sustainability issues. The main driving factor for this shift towards sustainable products has been the personal impact of environmental concerns, followed closely by the influence of family and friends on consumer choices.
As sustainability becomes a key priority for consumers, businesses that prioritize environmentally conscious practices not only meet these growing expectations but also play a crucial role in preserving the planet. It’s a win-win situation that benefits both the business and the environment.
A New Way to Celebrate the Festivities
Festivals and seasonal celebrations have always been a time for joy, community, and togetherness. But what if we told you there’s a new way to celebrate—one that not only spreads happiness but also creates a positive impact on women’s lives? This is where GreenKraft comes in. At GreenKraft, we’re revolutionizing how you celebrate by introducing eco-friendly, beautifully crafted products made entirely by women. Each product is crafted with care, using sustainable materials like bamboo, and every purchase directly supports the women who created it.
Industree Foundation has been empowering women from different regions of Tamil Nadu and Karnataka. They’re not just producers; they now own the brand they work on. The result? greenkraft.co.in, a 100% women-owned and operated company that promotes eco-friendly, made-in-India products.
Why Choose GreenKraft?
Make Your Celebrations Count
When you choose GreenKraft, every penny you spend goes directly to the women who produced the items, making a lasting difference in their communities. Together, we can celebrate sustainably while uplifting women entrepreneurs and promoting a greener world.
How can we make a conscious change during the festive season?
1. Adorn your living spaces and walls with environmentally sustainable decor items. Bid farewell to plastic home decor, opting eco-friendly alternatives.?
2. Arrange a festive party and use bamboo products to light up the venue.
3. Gifts are an integral part of any celebration. Give your loved ones some sustainable and earth-friendly gifts this festive season.?
Visit us at GreenKraft.co.in and start celebrating with purpose!