Networking in the world of Digital Marketing

What I learned…

?As I wrap up my Digital Marketing Seminar Series class now is the right time to think about the mind-boggling venture and priceless experiences acquired through the semester from amazing career back to practical networking strategies. This Experience has been completely enlightening in this blog I’ll share my experience of the workshop series and dive into the networking adventures that have definitely changed my approach to the world of marketing.

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Danielle Humilde

?My perspective has permanently changed by Danielle Humilde’s inspiring transition from being an entrepreneur to working as a digital marketing strategist at Marsh McLennan. What stood out to me the most was her versatility and resilience in converting unforeseen circumstances into amazing opportunities. Daniel’s alliance with Ahsima echo solutions demonstrated the value of using your current networks to establish long term collaborations. Her ability to overcome obstacles and take advantage of the COVID-19 pandemic to launch a marketing campaign was genuinely remarkable and inspiring. My curiosity in business was increased because of her, I had considered going down this road of being an entrepreneur, but was very hesitant because of the unknown factors. The words “change your mind, and keep changing it along the way”, struck a profound cord with me. When I reflected on my own academic and professional changes, I saw how important it is to be flexible and have an open mind in order to grow personally. One such case is when, despite my initial conviction that it was the right path for me, I decided against pursuing my career as a social service worker.

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?Stephanie Lee and Lauren Galeana's perspectives:

?For one of my digital marketing seminar class two George Brown College alumni, Stephanie Lee , Lauren G. shed some light on co-ops and successful networking strategies. Stephanie and Lauren stress the value of getting good Head-start on the job search and have an open mind. Stephanie successfully secured co-op position by February, and this was definitely a big advantage for her and thanks to her early preparation as she was able to avoid the heighten competition later in the term. Both the speakers talked a lot about authentic networking. Stephanie talked about getting a job through a former classmate serves as a reminder of the importance of building relationships based on an offering assistance and making a positive impression which can lead to unexpected yet amazing opportunities. Lauren focused on the importance of maintaining professional relationships with colleagues, supervisors and these connections can definitely lead to future job opportunities. She also talked about the role of professors as a valuable networking resources.

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Network and Resources:

?1)??? Building Up Networks and Resources for Success in the Future: Motivated by the experience shared in the digital marketing seminar series, I proactively pursue chances to broaden my network of professional contacts mostly on LinkedIn. I tried engaging with fellow students and industry professionals. I work as a freelancer for a travel Instagram page because of that was able attend a lot of events where I was able to connect with many industry professionals.

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2)??? Exploring resources to find a co-op: One of the main things that I have been focusing on for my marketing strategy, has been attending workshops and industry events such as GBC career fair from which I was able to get a lot of information about new job openings in the industry.

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?3)??? Navigating job searching resources in the world of additional marketing: The most important part of my networking experience has been investigating new job finding resources specifically related to the digital marketing world finding new job openings has been a bit easier by the use of professional network, such as LinkedIn and also GBCAREERS website has been very helpful and other job boards like indeed.

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4)??? CO-OP Position: Getting a co-op job is essential in converting academic knowledge into the real-world experience. I have been reaching out to new people on LinkedIn and also people I already know or have worked for. I haven’t secured a co-op yet, but I am looking forward to an interview, I have this week. I’m also thinking about starting my own thing with the help of startGBC.

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5)??? Mastering your networking skill: Some tips for success: During this whole networking journey, a few things and best practises have definitely come handy in the whole process.

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·?????? Consistent engagement: You should be a regularly participating in industry events, online discussions which helps you to be on the top of things.

·?????? Quality vs quantity: Making meaningful connections, rather than having a big number of contacts guarantees you, stronger yet more meaningful network.

·?????? Authenticity is the key: Building genuine connections especially the ones that are build on the basis of common interest and mutual respect is a wonderful foundation for meaningful relationships.

·?????? Personal branding: Building a good online presence, such as a professional portfolio, LinkedIn page or even a good Instagram increases your recognition and credibility in the field of digital marketing.

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In conclusion, this digital marketing seminar class has expanded my professional network and knowledge that will be really helpful to my success going forward even after I’m done with this program. The experience of networking will definitely continue as I will actively participate and learn from it. I am excited to extend this network even more and use it knowledge to achieve success and progress in the near future.