Networking Through Adversity- The Art of Being an African-American Professional in America

Preface: This blog explores the challenges faced by African-American professionals in America and emphasizes the importance of networking in overcoming these obstacles. While scientific research on this topic is ongoing, this article draws from empirical observations to provide valuable insights and strategies.

The world of nonprofit development demands not only hard work and strategic thinking but also an exceptional set of skills to engage in meaningful conversations. However, in the nonprofit and independent sectors, networking has become more about whom you know rather than what you know.

Personal Goals and Inevitable Truths:

Before entering university, my aspirations revolved around obtaining a quality education, securing a position in a respected organization with a commensurate salary, and living the American dream. While these goals are still attainable, they require acknowledging certain inevitable truths about how business operates for some individuals in America.

Observations on Networking:

Having attended numerous networking events at local, regional, and national levels, I have arrived at three key conclusions:

1. Communication and High-Level Connections:
2. The way we communicate with individuals in positions of power directly impacts our ability to form high-level connections within the industry. It reinforces the notion that networking is about whom you know rather than what you know.
3. Professional Titles and Conversation Entrances:
4. Conversations often begin based on an individual's professional title. CEOs, EVPs, and VPs typically prefer engaging with lower-ranking members of an organization before conversing with development or program officers.
5. Challenges Faced by People of Color and Women:
6. During these events, I observed that people of color and women were often not approached by high-level decision-makers. Although people of color and women engaged in conversations, their counterparts were typically less enthusiastic about participating in mutual networking exchanges.

Overcoming Disparities through Networking:

While disparities persist in various facets of our country, we can equip ourselves with simple tools to overcome them. Networking, especially for women, people of color, and those with non-traditional gender identities, can be arduous and exhausting if not approached strategically. Here are some tools to consider:

1. Dance with the Guest List: Research attendees prior to an event, using resources like Google and LinkedIn, to establish a personal connection beyond mere business interactions. This approach allows for connections with individuals from any position within any organization.
2. Embrace Your Uniqueness: The American business sector, whether for-profit or nonprofit, is predominantly dominated by white men. Leverage your gender, ethnicity, and individuality to spark interesting conversations. Your authenticity and professionalism don't require conforming to the language, culture, and appearance of the "status quo."
3. Listening and Responding: Listening attentively and responding thoughtfully are key skills. Dedicate 80% of your time to listening and 20% to responding. This approach fosters confidence and demonstrates genuine interest. Avoid solely focusing on pitching your own ideas during every interaction. Building relationships is a marathon, not a sprint.
4. The First Date Approach: If the conversation veers away from discussing your project but establishes a strong connection on other topics, follow up within 48-72 hours. Keep the email concise, summarizing key takeaways from the introductory meeting, providing a link to your company website, and suggesting further discussions through a call, site visit, Skype, or a lunch/coffee meeting.
5. Nurturing the Connection: Receiving a positive response and an invitation to share more indicates an ongoing opportunity, rather than a one-time chance. Explore shared interests, favorite travel destinations, or exciting projects completed. Remember, building connections is a long-term process that requires nurturing through authentic human connections.

While these networking tools can benefit anyone, they are particularly valuable for the minority population in America. It's common to feel stagnant in career progression despite engaging in numerous networking conversations or encountering unresponsiveness. To reshape the business world, we must exude confidence in who we are and the skills we bring to the table. By doing so, we can train others on how to communicate with us.

"We are beginning to train others how to communicate with US."