Networking is a long game of building trust - Would you have connected and develop relationships with two guys who started a company in this garage?
Alan MacKelworth (aka GDMacK)
Retired - Supporting Combat Stress and Walk 4 Wards | Ancestry Research
Recently I realised I would be 70 next year, which means I will have been building and maintaining my network for some 50 years. With age, I have the arrogance to offer some parable strewn ramblings that those of lesser years might find useful. My na?ve aim to is start long term two-way dialogues between members of my network. To encourage you to learn about each other not through transmission but by asking questions that stimulate receiving. Not by Tweeting - put your Smart Phones down and talk. In today's global world you can't always do that over a coffee, but you can Skype video where you can see each-others body language.
Networking is a long game of building trust with no quick fixes - it resembles a Snakes & Ladders Board - with each throw of the dice you can move sedately upwards, gain advantage by climbing ladders or slide back down slippery snakes - if my memory is correct our family board even had a snake on 97 taking you back to 3. We build trust on which business is based, layer by layer, waiting for each layer too cure before building the next - trying to add many layers to quickly and like a brick wall, it will collapse. And here is the problem - unless you speak the truth no matter how good your CRM, you will never remember what you said to them to maintain & develop that trust.
Many books have been written on how to build trust but one to start with is John Gray's "Men are from Mars, Women are from Venus". To quote John "Once upon a time Martians and Venusians met, fell in love, and had a happy relationship together because they respected and accepted their differences. Then they came to Earth and amnesia set in: they forgot they were from different planets." Respect your differences with those around you - family, friends, neighbours, colleagues, suppliers and clients. You build your trust in their language and not in your own. Ego and Self-interest are the networking norm, so try genuine interest in others and ask questions.
"Our new Constitution is now established, and has an appearance that promises permanency; but in this world nothing can be said to be certain, except death and taxes". —?Benjamin Franklin, in a letter to Jean-Baptiste Leroy, 1789
It always amuses me when LinkedIn members decline to connect unless they have met people or know them already. I worked with some great people at ON-Brand some years ago who introduced me to the idea that 80% of ideas you need in future will come from outside your industry. Try Mervyn King's brilliant must-read book “The End of Alchemy: Money, Banking and the Future of the Global Economy” and remember the constant theme of Radical Uncertainty. Fix into your memory the quote by United States Secretary of Defense Donald Rumsfeld "There are Known Knowns, Known Unknowns and Unknown Unknowns". So over your life you will have need of trusted connections in many sectors and you will never know in advance whose those trusted connection might be. Most executives change roles ever 3 years or less, in new roles, industries and geographic locations. In fifty years I have moved through selling typewriters & adding machines office to office and later Bureaux services in London, Workstations, Super Computers. Direct & Indirect in Great Britain, Ireland, and Middle-East.
In my later years, I am lucky to be working with Heather White Chairman & Founder, Boardroom Ready, connecting with Boards who are seeking to broaden their board knowledge pool and gender balance and are UK AIM listed or SME’s with a turnover of £20m + who would be interested in having senior executives from the FTSE500 as a “Guest Observer”. The placement is at no cost to these board and obviously, NDAs and confidentiality are all duly put in place. The benefit to the "Host Board" is the external perspective they can bring to the business, and in return, the “Guest Observer” takes away experience of working with another business whilst retaining their own career path. https://boardroomready.co/boardroom-plus/
Quoting selectively from an Investopedia Article "The Peter Principle was laid out by Canadian educational scholar, Dr. Laurence J. Peter, in his 1968 book titled "The Peter Principle." Dr. Peter stated in his book that an employee's inability to fulfil the requirements of a given position that he is promoted to may not be the result of general incompetence on the part of the employee as much as it is due to the fact that the position simply requires different skills than those the employee actually possesses. A possible solution to the problem posed by the Peter Principle is for companies to provide adequate skill training for employees receiving a promotion, and to ensure the training is appropriate for the position to which they have been promoted". Time as a “Guest Observer” allows the aspiring Executive to gain real-world experience whilst mutually adding value and "enjoying" a reality check. Read more: Peter Principle Definition | Investopedia https://www.investopedia.com/terms/p/peter-principle.asp#ixzz4Z2MuLknp
Look forward to your constructive comments, invites to connect (if not already), InMail's and emails.
Alan MacKelworth
About Alan MacKelworth: Now approaching 30 years as a Global B2B Networkologist and Client Lobbyist. Much of that time building targeted global relationship development in new industry sectors, organisations and geography for clients. Developing clusters of strategic relationships in the power industry, simulation, defence, security, aerospace, telecommunications, systems integration, software development, information technology and physical/cybersecurity sectors. Early influencers are Mark Granovetter "The Strength of Weak Ties" and Sun Tzu "The Art of War". The LinkedIn site officially launched on May 5, 2003 - joined October 29, 2003 as an early adopter and member #36,770. Now with more than 467 million members in over 200 countries and territories. https://press.linkedin.com/about-linkedin?#
Strategy Advisor | Management Consultant | Advertising | Event management | In-store & digital tactics | expert witness | international import & export
7 年Trust is fragile. Decent people need to nurture it, as all-too-many people break it without a look back.
Retired - Supporting Combat Stress and Walk 4 Wards | Ancestry Research
7 年Hi! Thought I would re-visit the topic of building trust mentioned in "Networking is a long game of building trust" above - here is an FT Article on how to destroy trust - makes frightening reading. https://www.ft.com/content/e70cfad2-07ee-11e7-ac5a-903b21361b43 We live in a world of alternative truths. - Alan MacKelworth
Independant Agile Procurement at Agile Procurement
8 年Now that's a shed!
Art Dealer and Curator at Life Full Colour
8 年Hi Alan, I feel privileged to be part of your network and hope that you feel the same way. It's been many years since we first met in London and it's always been a pleasure to catch up, share thoughts and try to make things happen. You are probably the Supremo of Connection I know and long may you continue to share your wise words, experiences and of course, connect people to each other. Happy Tuesday from a big fan xx
Retired - Supporting Combat Stress and Walk 4 Wards | Ancestry Research
8 年Hi! Network, Networking is like dealing with a Bank - you have to first deposit cash to open the Account (relationship) before making transactions. Its easier to obtain a loan (help) with a good track record of staying in the black. Best to look long term and live on the interest. Social media is just a delivery mechanism for delivery an on-line part of relationship building. An HBR article suggests "Use “pull” marketing to find your best customers, and listen to them". https://hbr.org/2017/03/whats-the-value-of-a-like To quote: "CONCLUSION: As social media has grown as a marketing channel, so too has enthusiasm for its potential to drive sales. Yet a recent survey of 427 marketers at U.S. companies showed that 80% are unable to quantify the value of their social media efforts. And in a study of Fortune 500 companies, 87% of CMOs acknowledged that they can’t document that social media creates new customers. Our research helps explain why marketers are frustrated by social media—they are using it the wrong way. Amplifying efforts with advertising can provide higher returns on investment while creating an opportunity to connect with the most-loyal customers." Hence why I suggest Dave Packard's Management by Walking around. Want to feel the pulse of your company, suppliers or customers go and sit in Reception and listen. Have fun - positive comments welcome. Alan MacKelworth