Networking 101 - Anyone Can Be A Pro!

You Are About to Go In!

We’ve all been there—walking into a room full of strangers at a networking event, unsure where to start. Whether for business, career growth, or social expansion, networking is a crucial skill.

Defining Networking

Generically speaking, “networking” is broad and can involve many different aspects of people's interaction with other people.? However the word “networking” as used in the discussion below is narrowly defined as this:

Networking is a short, one-on-one meeting between two people, serving as the first step toward a possible relationship.

Let’s break it down:

• Short: A brief interaction with a specific goal set by you.
• One-on-one meeting: At any instant, the conversation is one-to-one.
• Two people: A direct exchange of information.
• First step: This interaction must occur first.
• Possible relationship: Future engagement depends on mutual interest and follow-up.

Where Can You Network?

Networking can happen anywhere—events, school meetings, the gym, or even church. The best opportunities align with your goals, such as:

• Community networking events (for clients)
• Professional organizations (for referrals)
• Trade association events (for business growth)

Successful networking isn’t just about meeting people—it’s about making the most of every opportunity.

Your Networking Goal

Before attending any event, set a goal. Common objectives include:

• Finding clients – Exchange contact information and follow up.
• Job hunting – Connect with professionals in your industry.
• General connection – Establish rapport and explore potential opportunities.

A transactional approach (seeking immediate gain) works but is limited. Instead, consider broader networking goals.

My Networking Goals

I focus on three key objectives:

1. Learn their name and something about them
2. Ask for their contact information
3. Provide immediate value

These goals set the foundation for a long-term relationship, whether through occasional check-ins or business partnerships.

(1) Learn Their Name and Something About Them

Start with: “Hi, I’m [Your Name]... and I don’t know you.”

• Always state your name first—it sets the tone for transparency.
• Listen carefully and repeat their name.
• If you forget, ask confidently.
• Ask how their name is spelled—it shows interest.

The Second Question

Never ask, “What do you do?” Instead, use:

• “Who is your biggest competitor?” (business setting)
• “What do you enjoy most about being here?”
• “Do you have any fun trips planned?”
• “What’s your passion?” (my favorite!)

Active Listening

• Maintain eye contact.
• Ask clarifying questions.
• Don’t plan your next response while they’re talking.
• Avoid contradicting them, even if they’re wrong.
• Think about how you can help—introductions, resources, recommendations.

(2) Get Their Contact Information

If you want to stay connected:

• Ask: “Would you be willing to send me a text?”
• Have them include their full name and a reminder of your conversation.
• If they have an e-card, take a screenshot to remember it.
• Follow up with a text: “Hi [Name], this is [Your Name]. Great meeting you! What’s a good email address for you?”
• Don’t assume they remember your name—remind them!
• Save their info in your contacts and connect on LinkedIn.

Since emails often go to spam, send a follow-up text: “I just sent you an email—please check spam if you don’t see it.”

(3) Provide Immediate Value

When following up:

• Send a relevant link or resource.
• Recommend a book, podcast, or video.
• Introduce them to a valuable contact.
• If a book was discussed, I sometimes ship them a copy.

Relationship Building

Once I get someone’s full name, phone number, and email, I:

• Save them in my contacts.
• Note the date, where we met, and key conversation points
• I’ll record personal information that I may have learned: spouse name, interests, hobbies

We are now ready to start building a relationship.? In a future post, I will share how I try to build some kind of a relationship with everyone in my network, why that is important, and how to do so that is appropriate and with minimal time and effort.

In Closing

Networking is a skill anyone can develop. By approaching it with intention and authenticity, you’ll create meaningful connections that can last a lifetime. Follow these steps, and you’ll be prepared to enter any room with confidence!