The 'Netflix for Kids'? Partners with Roblox

The 'Netflix for Kids' Partners with Roblox

Roblox is such a viable ecosystem for gaming, kids socialization and learning how to code this is a big deal for Genius Brands. Roblox is special, it's not just a metaverse, it's teaching kids how to interact, create, collaborate and engineer the future of virtual worlds. It's teaching kids how to become coding entpreneurs.

Genius Brands has has signed a partnership with Tankee Inc. to develop a new Roblox series to be aired exclusively on Kartoon Channel!. Genius Brands and Tankee Inc. first partnered in 2019 to bring a roster of Tankee Originals to Kartoon Channel!. The popularity of Roblox should increase advertising revenue potential for Kartoon Channel. (Sorry I refuse to write the exclamation mark!).

This is a win-win for both brands, as the emerging IPO of Roblox has only increased its popularity. Building upon the popularity of the existing shows, and the phenomenon of Roblox itself, Genius Brands and Tankee will produce an all-new 12 episode Roblox series featuring top Roblox influencers. The action-packed new show will be available for streaming on Kartoon Channel! starting in June.

Even Kids want their parents to invest in Roblox, that's how popular it is and how big it became at home during the pandemic.

“We’ve grown our partnership with Genius Brands over 2 years and we’re proud to develop our first-ever co-production with Kartoon Channel! for a new Roblox-themed series,” said Tankee Founder Gerald Youngblood. “Tankee’s dedication to becoming the top producer of kid safe gaming content came from connecting with my son through gaming and a desire to celebrate gaming content with kids around the world. We weren’t alone and have seen that many kids and families have a huge appetite for Roblox and other family-friendly gaming content.”

The price of $GNUS has been stuck between the $1 to $2 range for quite some time, so the good news is boosting the stock price on stimulus week. The stock is up around 10% so far today, resting currently at $2.33. How much upsides do we see in this stock? Check below.

The range of where you can find Kartoon Channel is also getting a bit impressive: on Comcast, Cox, DISH, Sling TV, Amazon Prime, Amazon Fire, Apple TV, Apple iOS, Android TV, Android Mobile, Google Play, Xumo, Roku, Tubi, and streaming via KartoonChannel.com, as well as accessible via Samsung Smart TVs, and now LGTVs.

Our price target for $GNUS in 2021 is $4.80. We expect it could reach it as early as June. This is just our speculation and does not represent financial advice. We feel advertising growth will create a fan favorite as Genius Brands continues to cultivate its almost limitless partnership potential with kids' friendly brands, celebrities and public figures. 

Genius Brands International, Inc. is best known for Rainbow Rangers content and is the heir apparent to become the 'Netflix for Kids'. Roblox could in theory acquire them one day to map out its product timeline to become an Ed-Tech company.

For more insights and speculations on innovation and the public markets, follow us via a subscription at the Last Futurist.

Svetlana Belkina

Credit Analyst, Commercial Banking - Income Property Finance.

3 年

Great article! It now occurred to me that my 10 year old was talking about this stock, may follow his advice! And of course "Epic games" as soon as they to go public.

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Michael Spencer

A.I. Writer, researcher and curator - full-time Newsletter publication manager.

3 年

Current price $2.38. Future price? Will update later.

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Michael Spencer

A.I. Writer, researcher and curator - full-time Newsletter publication manager.

3 年

To be honest anything that improves the mental health of kids during this period is a bit like an ESG stock. You want to cheer for ecosystems that promote our well-being, creativity and inspiration that includes the huge number of Kids on the planet today.

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