Nervousness Is Good For Your Sales Presentation- How to Handle It
Siong Lai W.
Employability Skills Trainer| Performance Technologist | HRD Consultant| Change Facilitator| Motivational Speaker| Online Educator- Follow me to stay on top of work, people, technology, and business for peak performance.
Most people experience one of the biggest anxieties or nervousness in the form of giving presentations; which includes sales presentation. However dreadfully nervous you may be, the sales presentation ability tied to a selling function or part of a job that involves selling is frequently an essential requirement in any type of work.
Giving sales presentations to customers, clients, or prospects can be more nerve-wrecking than presenting to internal staff or even team members as a typical event. This is because the outcome weighs heavily on the reputation of your team and organization as well as signals your selling ability in securing a deal.
Make sure you take action to lessen performance anxiety and stage fright well in advance of your presentation. Some advice on how to stop or at least delay the start of anxiety for both online and in-person sales presentation are outlined below:
>Have a cue card with a list of crucial words.
>Use specific words to help you remember what is next.
>List transitional words and phrases while using slides.
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> Display a video.
> Make a product or feature demonstration.
> Give out and explain a handout or a guide.
> Encourage your audience to ask questions.
> Engage the audience in conversation, pose a question.
Here are some tips for practising when doing your rehearsal:
> Study your sales presentation's structure and flow.
> Memorize your opening, if you must for a seamless start.
> Take a video of yourself. It's easy with mobile phones now.
Aside from the technical tips above, you can also refer to the countless online resources posted by experts about coping with nervousness through physical activities, such as breathing, visualization and more.
In conclusion, controlling anxiety or nervousness before sales presentation is a part and parcel of our job as a presenter doing selling. While the stakes are high in most crucial selling situations, you can lessen the nervousness by managing the factors within your control, for example, by consciously planning your presentation as part of preparation. In time, you will breeze through the planning to preparation, to practice, and ends with presenting your sales presentation successfully.