“Necessity of social media strategy”
As I rightly said in my previous article, https://www.dhirubhai.net/pulse/content-help-creating-trust-margil-thakkar/ developing a #content on social media will help us to attract new customers and build trust. It cannot be replace by inbound marketing methods like email or public relations.
There are many profits to work on social media strategy;
Content has the chance to seen by spectators, and expectantly, the right audience.
With social media, you have the ability to bring your brand content directly to your customers, partners, and prospects.
Social media help to attract buyers to your products and services.
Social media gives you the ability to have conversation with individuals directly.
Social media is a best platform for word of mouth.
Ultimately having a social media strategy is the best way to do #inbound marketing. The most important part of social media strategy is a buyer persona. A buyer persona is a semi-fictional representation of your ideal #customer based on market research. In a very simple way, a buyer persona helps you determine who your ideal customer is.
We keep investing our time and efforts into #developing strategies. However, most we cannot understand the exact cost and ROI behind that. There are many things in developing organic social media #strategy, starting from understanding each social media platform.
There are lot of options when it comes to choosing the right social media platform to use for your inbound #marketing efforts. The more we understand our business goals, the better we select the social platform to target audiences. Having a clear #business goals make our efforts easier to transform audiences into buyers.