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Startup Canada
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Vivian Liu, Founder of Mae: Making Auto Easy
If you have been following us since 2023, you have seen Vivian Liu . She was our Vancouver 2023 Startup Global Pitch Winner, where she advanced to the Pitch Grand Finale in Brampton, and was our 2023 British Columbia Startup Women Advocacy Network member. Vivian founded Mae - Making Auto Easy to be the first ever unbiased car shopping experience built for women, by women. Vivian began her career at General Motors at 21, quickly rising to manage 70-plus dealerships with a more than $1 million marketing budget. Now, she’s tackling a major industry gap—making car buying a better experience for women. She’s driving change and empowering women in the auto industry. Last weekend, Vivian was announced to be presenting B.C. at the Nationwide Pitch Event. Congratulations Vivian, we’re so happy that she is continuing to accomplish so much!
If you need motivation to apply to our Startup Global Pitch Competition this is your sign!?
We have a special announcement!
For the month of March, we are passing the mic to Startup Canada’s CEO, Kayla Isabelle and her co-host Melanie Ewan , Managing Partner and Director of Operations at Volition . Get excited, because we’re bringing you four conversations with women founders in femtech across Canada to discuss some of the barriers and stigma women face. On the agenda: women’s health, menstrual health, and sexual health. Join us as we amplify the voices of women in femtech - because change starts with a conversation.
Startup Canada Podcast - Resilient and Ready: The Rain Gear Pro Story
In this episode, Kelian Clark, of Rain Gear Pro , shares the story behind the brand, how they have built loyal and committed customers, and where they are growing into in the future.