Navigating the Real Costs of Business Decisions
Cheryl Marks Young
CEO ??Founder ?? I Lead Executives to Achieve More Than They Ever Imagined Possible ?? See 12 Powerful Benefits Inside A Peer Advisory Group ?? Text /Call Me To Learn How Nearly 45K Executives Worldwide Have Benefitted
I've spent my career as a business leadership and executive coach, guiding and mentoring leaders through the complexities of managing and growing their organizations. As a Vistage chair and the host of the "Hungry, Humble, Human" podcast, my mission has always been to work with genuine people and real business owners, fostering environments where honesty and practicality are at the core of all discussions.
As we step into a new quarter, reflecting on the past and planning for the future becomes a pivotal exercise for business leaders. One critical aspect that often surfaces during these times is the understanding of operational costs. The question that looms large in these discussions is, "Do you know what things cost?" It's a simple query with complex implications, especially as it pertains to making adjustments in your business model.
The end of a quarter typically prompts a review of financials—a time for celebration if profits are high or a moment of contemplation if the outcomes are not as favorable as expected. However, this period also presents an opportunity to reflect on the broader impact of our decisions, particularly the nuances of operational expenses that go beyond the surface-level numbers.
In my interactions with businesses, a common theme has emerged: the underestimation of true costs associated with making changes, especially when it comes to expanding teams or adjusting strategies. It's a familiar scenario—deciding to hire a new team member because it seems the additional revenue generated will cover their salary. Yet, this perspective is often a narrow view of the financial picture.
The real cost of bringing someone on board extends far beyond their salary. Benefits, taxes, the physical space they occupy, the equipment they use, and even the time it takes to integrate them into your team—all contribute to the true expense of a new hire. Surprisingly, these additional costs can double or even triple the initial salary expense, impacting the net profit far more than anticipated.
This oversight is not uncommon and serves as a reminder of the importance of thorough financial planning and analysis. Understanding the full scope of what each decision costs your business is crucial for sustainable growth. It's not just about the initial outlay but the long-term implications of these decisions on your bottom line.
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Moreover, this discussion highlights the significance of strategic planning and the ability to adapt and make midstream adjustments based on real-time feedback and financial insights. It's about shifting the needle in your business continuously, ensuring that every decision is informed by a comprehensive understanding of its financial implications.
As we delve into these complexities, it becomes evident that a deeper conversation about the true costs of doing business is necessary—a conversation that extends beyond the confines of traditional accounting discussions. It's about recognizing all the pieces of the puzzle that contribute to the financial health of your organization and making decisions that are informed by this holistic view.
This perspective is not just about reducing expenses or maximizing profits in the short term. It's about fostering a strategic approach to business management that considers every aspect of operational costs. When we start to account for these hidden expenses, we unlock new pathways to growth and success.
As we move forward, I encourage you to reflect on the real costs associated with each decision in your business. Have you considered all the indirect expenses? Are you making strategic decisions informed by a comprehensive understanding of your operational costs? This reflective approach can reveal new opportunities for efficiency and growth, driving your business forward in ways you might not have previously imagined.
I hope this discussion has sparked new thoughts and considerations for your business planning and strategy. I look forward to continuing this conversation and exploring how these insights can be applied to foster growth and success in your organization. Thank you for joining me on this journey toward greater business understanding and effectiveness.