Navigating Market Shifts with John Thackston
Link to the episode: https://www.reachsuite.io/post/cold-ones-podcast-john-thackston
??? Sweeeeet, New COLD ONES Alert! Episode 19 of the COLD ONES Podcast with John Thackston is Live ??
?? Featured Flavor: Peaches N Cream cuz he is a Georgia Boy, GO DAWWWWGS ??
???? Personal Deep Dive: Contrary to common belief, he is actually NOT a UGA alumni yet a good ole Virginia boy alum ???
?? Key Takeaway: In Episode 19 of the COLD ONES Podcast, we delve into the shifting demands of the industry and explore best practices to adapt with John Thackston , CEO of SOAR Performance Group . He tackles a burning question: Is outbound sales really on its deathbed? ?? Short answer…Not so fast! ??
John also shares valuable insights for businesses, highlighting the need to shift from aggressively pursuing leads to identifying and addressing your customers' most pressing challenges. ???♂??? Here’s the twist: it’s not about pushing a product, but rather understanding what keeps your customers up at night ?? And finally, say goodbye to the hard sell! ?? John emphasizes that by focusing on value and relevance, you become the trusted advisor your customers have been searching for. ????
Finally, having success as a technology consultant is definitely a team sport, so John gives a heartfelt shout-out to those who have been pivotal in his career journey, including his dad! ?? He also acknowledges industry leaders like, Eric Sievus, Toby Carrington , Ed Calnan , Tony Smart , Allan B. .?
#Podcast #BusinessGrowth #TeamBuilding #StartupLife #Leadership #SalesStrategy
Link to the episode: https://www.reachsuite.io/post/cold-ones-podcast-john-thackston
Chief Business Officer at Seismic | Limited Partner at Stage 2 Capital | Board Advisor
4 个月I might be biased because he's my good friend, but we became good friends by partnering together at multiple companies & I get a ton of value every time I talk to John. Worth your time to have a listen.
Giving overworked CEOs more time, money, & sales with fractional executives
4 个月Such great insight in this one! My favorite question to ask recently is what is your most expensive problem right now? That gets to the heart of what a future client values.
CEO @SOAR | Limited Partner Stage 2 Capital | Dawgs | Golfer | ATL Sports
4 个月Thanks for having me!
3x Founder, 2x Acquired, 1x Podcast Host: Tune into Cold Ones??
4 个月Link to the episode: https://www.reachsuite.io/post/cold-ones-podcast-john-thackston