Navigating Growth in Your Profession: Key Takeaways from the CREAT.ORS Summit
Founder and CEO Rich Smith Engages the Audience at the CREAT.ORS Summit

Navigating Growth in Your Profession: Key Takeaways from the CREAT.ORS Summit

“Find a job you love, and you will never have to work a day in your life.”

This was an important mantra to embrace for participants at the CREAT.ORS summit this past week in Tallahassee.

Founder and CEO Rich Smith joined the local nonprofit this past week to discuss building professional relationships by providing value.

CREAT.ORS is on a mission to engage, educate, and inspire our community in everything marketing.

On June 27th and 28th, the group hosted their seasonal summit, gathering entrepreneurs and business owners from all walks of life under the same roof.

Rich Smith captivated the audience with his insights on how creators and business owners can grow, stand out, and protect their content and work.

Emphasizing the importance of authenticity and value, Rich shared practical strategies to build professional relationships that foster growth and mutual benefit.

He highlighted three key areas throughout his segment:

Growth: Rich encouraged attendees to continuously invest in their personal and professional development.

By staying updated with industry trends, seeking mentorship, and leveraging networking opportunities, creators and business owners can remain competitive and innovative.

Standing Out: In a crowded marketplace, differentiation is crucial.

Rich advised focusing on unique strengths and stories, and using them to create a compelling brand narrative. This involves consistent and genuine engagement with the audience, as well as the strategic use of marketing tools and platforms.

Protection: Protecting intellectual property and creative assets is vital.

Rich discussed the importance of understanding copyright laws, trademarks, and patents. He also suggested practical steps for securing digital content, such as using watermarks and legal agreements.


The summit provided a platform for meaningful connections and knowledge exchange, reflecting the spirit of CREAT.ORS.

The attendees left with renewed motivation and actionable insights to apply to their ventures.

We are grateful for the platform and excited for what’s to come!

Make sure to follow @CREAT.ORS.TLH on Instagram and Facebook if you are a local aspiring professional or simply enjoy being creative!



This article is a part of a greater series on our involvements and contributions to the local ecosystem. We aim to achieve growth through conversations and mutual engagement.

→ Look out for more information and schedule a meeting or direct message us to be featured in one of our future posts.

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