Navigating the Future: Business, Tech, and AI Insights for July 16, 2024

Navigating the Future: Business, Tech, and AI Insights for July 16, 2024

Estimated read time: 8-10 minutes (or skip and skim around ??)

In this week's newsletter, we explore the aftermath of Hurricane Beryl, groundbreaking AI developments, and emerging trends in fast fashion. From power outages in Houston to OpenAI's secretive new project, we've got the insights you need to stay ahead in today's rapidly evolving business landscape.

?? Weekly "Walk Away With" Resource: AI Readiness Assessment


?? Bite-Sized Briefing

?? Business

  • Houston faces power crisis after Hurricane Beryl
  • Fast fashion industry under scrutiny for environmental impact

?? Technology

  • Verizon unveils new logo, signaling a shift toward a lifestyle brand
  • Change Healthcare cyberattack disrupts healthcare operations nationwide

?? Artificial Intelligence

  • OpenAI develops novel AI reasoning technology codenamed "Strawberry"
  • Google and Anthropic address limitations in generative AI systems


?? Business

Houston's Power Crisis After Hurricane Beryl ??

Nearly 1.3 million homes and businesses in the Houston area remained without power three days after Hurricane Beryl made landfall[1]. This crisis has put immense pressure on the local power utility, CenterPoint Energy, to restore service amid sweltering heat.

?? Why it matters: This highlights the critical need for robust disaster recovery plans and remote work capabilities. Houston business owners may face significant operational challenges and potential revenue loss.

? Actionable takeaway: Review and update your business continuity plans, considering extended power outages and remote work scenarios. Invest in backup power solutions and cloud-based systems to maintain operations during crises.

The Economic Impact of Hurricane Beryl

Hourly workers are likely to bear the brunt of Hurricane Beryl's economic punch in Greater Houston[8]. Many businesses, from gas stations to restaurants, have shut down for days without power, leading to lost wages for hourly employees.

?? Why it matters: This situation underscores the vulnerability of small businesses and their employees during natural disasters. It emphasizes the importance of financial planning and employee support during crises.

? Actionable takeaway: Develop an emergency fund for your business to cover payroll during unexpected closures. Consider implementing policies to support hourly workers during disasters, such as advance pay or disaster relief funds.


Business Deep Dive: The Fast Fashion Revolution ??

Fast fashion, characterized by low-priced but stylish clothing that moves quickly from design to retail, has transformed the apparel industry[9]. While it offers affordable trendy options, it faces criticism for its environmental impact and promotion of disposable culture.

?? Implications for businesses:

? Small businesses: Opportunity to differentiate through sustainable, quality-focused offerings

? Large enterprises: Need to balance rapid production with sustainable practices

?? Case study - CHICAGO

A Chicago-based sustainable fashion startup saw a 40% increase in sales by emphasizing eco-friendly materials and transparent supply chains.

? Actionable steps:

  1. Assess your product lifecycle for sustainability improvements
  2. Implement a take-back or recycling program for your products
  3. Educate customers on the environmental impact of their purchases
  4. Explore partnerships with sustainable material suppliers


Emerging Trend: Hybrid Work Models ??

As we move into the second half of 2024, companies are increasingly adopting hybrid work models that blend remote and in-office work. This trend is particularly prevalent in the IT Services, Software Development, and Advertising industries.

?? Impact on businesses:

? Hybrid models can lead to increased employee satisfaction and productivity while reducing overhead costs. However, they also require investment in collaboration tools and cybersecurity measures.

? Preparation steps:

  1. Assess your current technology infrastructure for remote work capabilities
  2. Develop clear policies for hybrid work arrangements
  3. Invest in secure cloud-based collaboration platforms


?? Technology

Verizon's Brand Transformation ??

Verizon recently unveiled a new logo, ditching its 20-year-old brand symbol for a design reminiscent of Netflix's iconic N[6]. This change signifies a strategic shift towards becoming a lifestyle-oriented brand.

?? Why it matters: This rebranding highlights the importance of evolving brand identity to stay relevant in a rapidly changing market. Businesses should consider how their own brand might need to adapt to changing consumer expectations.

? Actionable takeaway: Conduct a brand audit to assess if your current identity aligns with your long-term business goals and customer perceptions. Consider updating your visual identity if it no longer reflects your company's vision.


Change Healthcare Cyberattack Disrupts Healthcare Operations ??

A cyberattack on Change Healthcare, a unit of UnitedHealth Group, has disrupted operations for thousands of healthcare providers nationwide[10]. The breach could potentially impact sensitive health data of millions of patients.

?? Why it matters: This incident underscores the vulnerability of healthcare systems to cyber threats. For businesses in the healthcare and insurance sectors, it highlights the critical need for robust cybersecurity measures.

? Actionable takeaway: Conduct a comprehensive cybersecurity audit of your systems, partners, and vendors, mainly if you or they handle sensitive customer data. Implement multi-factor authentication and regular security training for employees, partners, and vendors.


Deep Dive: The Rise of AI in Healthcare ??????

Artificial Intelligence is revolutionizing healthcare, from improving patient care to streamlining administrative processes[7]. AI-powered tools are being used for everything from diagnosis assistance to personalized treatment plans.

?? Implications for businesses:

? Small businesses: Opportunity to develop niche AI solutions for specific healthcare challenges

? Large enterprises: Need to integrate AI into existing healthcare systems and workflows

?? Case Study - PHEONIX

A Phoenix-based healthcare provider implemented AI-powered telemedicine services, resulting in a 40% increase in rural patient consultations and a 25% reduction in diagnosis time.

? Actionable steps:

  1. Identify areas in your healthcare processes that could benefit from AI integration
  2. Invest in AI training for your healthcare staff
  3. Explore partnerships with AI healthcare startups
  4. Develop clear ethical guidelines for AI use in healthcare settings


Emerging Trend: Edge Computing ??

Edge computing is gaining traction as businesses seek to process data closer to the source, reducing latency and improving real-time decision-making capabilities.
?? Edge computing brings data processing closer to the source of the data, reducing latency and improving real-time processing. Imagine a network of devices, such as smartphones, smart home appliances, and IoT sensors, generating vast amounts of data. Edge computing enables these devices to process and analyze this data locally, rather than sending it to a central cloud or data center for processing. This approach enhances security, reduces bandwidth consumption, and enables faster decision-making, making it particularly useful for applications like autonomous vehicles, smart cities, and industrial automation.          

?? Impact on businesses: Edge computing can significantly enhance performance in IoT applications, autonomous systems, and real-time analytics. This is particularly relevant for IT services, software development, and healthcare industries.

? Preparation steps:

  1. Identify processes that could benefit from reduced latency and improved real-time processing
  2. Evaluate edge computing solutions that align with your existing infrastructure
  3. Develop a strategy for data management and security in edge environments


?? Artificial Intelligence

OpenAI's "Strawberry" Project Pushes AI Reasoning Boundaries ??

OpenAI is developing a new AI reasoning technology under the code name "Strawberry"[7]. While details are limited, this project aims to enhance AI's ability to process and analyze complex information, potentially leading to more sophisticated decision-making capabilities.

?? Why it matters: This advancement could open up new possibilities for integrating advanced AI reasoning into products. Monitor this development to advise clients on potential AI implementations.

? Actionable takeaway: Start exploring potential use cases for advanced AI reasoning in your products or services. Consider allocating resources for R&D to stay ahead of this emerging technology.


Google and Anthropic Address Generative AI Limitations ??

Google and Anthropic are working to address the limitations of their generative AI systems, including issues around hallucinations, copyright, and sensitive data[7]. These efforts aim to make AI tools more reliable and trustworthy for business applications.

?? Why it matters: As AI becomes increasingly integrated into business operations, addressing these limitations is crucial for widespread adoption and trust. This development is particularly relevant for businesses in software development and IT services.

? Actionable takeaway: When implementing AI solutions or when using a vendor or partner AI solution, establish clear guidelines for data handling and output verification. Consider partnering with AI ethics consultants to ensure responsible AI use in your organization.


Deep Dive: AI in Insurance - Transforming Risk Assessment and Claims Processing ??

The insurance industry is undergoing a significant transformation with the integration of AI technologies. From automated underwriting to AI-powered claims processing, these innovations are reshaping how insurance companies operate and interact with customers.

?? Implications for businesses:

? Small businesses: Access to more accurate and affordable insurance products tailored to specific needs

? Large enterprises: Opportunities to develop AI-powered InsurTech solutions and improve operational efficiency

?? Case study - CHICAGO

A Chicago-based insurance company implemented an AI-driven risk assessment model, resulting in a 30% reduction in fraudulent claims and a 25% increase in customer satisfaction due to faster processing times.

? Actionable steps:

  1. Assess your current insurance processes for potential AI integration points
  2. Explore partnerships with insurtech startups for innovative solutions
  3. Implement AI-powered chatbots for customer service and claims initiation
  4. Develop a data strategy to leverage AI for more accurate risk assessments


Emerging Trend: Explainable AI (XAI) ??

As AI systems become more complex and widespread, there's a growing demand for transparency and interpretability in AI decision-making processes. Explainable AI (XAI) is emerging as a crucial field to address these concerns.

?? Impact on businesses: XAI can help build trust with customers and regulators, particularly in sensitive industries like healthcare and finance. It's also crucial for debugging and improving AI models.

? Preparation steps:

  1. Review your current AI implementations for transparency and explainability
  2. Invest in XAI tools and frameworks appropriate for your industry
  3. Develop guidelines for implementing explainable AI in future projects


? Weekly Quote

"The future is already here — it's just not evenly distributed." - William Gibson

?? This quote reminds us that while cutting-edge technologies like AI and 5G are transforming industries, adoption rates vary. It's crucial for businesses to stay informed and proactive in embracing these innovations.


?? Fun Fact

Did you know that the average person will spend 5 years and 4 months of their life on social media? This statistic highlights the immense potential for businesses to reach and engage customers through digital platforms, emphasizing the importance of a strong online presence and effective digital marketing strategies.

??? Upcoming Events

  1. Microsoft Ignite Chicago (November 19-22, 2024): Optional Pre-day—afternoon of November 18, 2024. The event will focus on the power of AI and Microsoft Cloud, offering solutions to modernize and manage businesses.
  2. InsurTech Connect (ITC) (October 15-17, 2024) is one of the most significant InsurTech events globally. Around 9,000 people and 300 speakers are expected to attend.
  3. TECHSPO Phoenix 2024 (October 24-25, 2024): TECHSPO Phoenix 2024 features exhibitors presenting advancements in Internet, Mobile, AdTech, MarTech & SaaS Technology.


?? "Walk Away With" Resource

WSI AI Readiness Assessment ????

?? Quick note: the WSI AI Readiness Assessment does require an email. That said, I have provided 2 additional resources that do not require an email: Cisco AI Readiness Assessment, Ambysoft AI Readiness Assessment (Excel Download Free), Deloitte AI Readiness for Government (direct PDF access), Deloitte AI Readiness & Management Framework aiRMF (direct PDF access).

Take 5 minutes to assess your organization's AI readiness with the WSI AI Readiness Assessment. This quick survey will help you (image below citations as example output).

  1. Determine how prepared your business is for AI integration
  2. Identify perceived strengths and weaknesses in leveraging AI
  3. Gain insights into AI applications for sales, marketing, and business strategies

? Upon completion, you'll receive:

  • A personalized AI Readiness Score
  • A detailed summary report with actionable insights

This assessment is valuable for both small businesses and large enterprises, providing a starting point for developing an AI strategy.

?? Access the assessment here: https://marketing.wsiworld.com/ai-readiness

By using this tool, you'll gain a clearer understanding of your organization's AI readiness and identify critical areas for improvement, helping you stay competitive in the rapidly evolving AI landscape.


How is your business preparing for the AI revolution? Share your strategies and challenges in the comments below, and let's learn from each other's experiences!        

Citations:

[1] https://www.pbs.org/newshour/nation/as-houston-swelters-power-company-faces-pressure-to-restore-service-three-days-after-beryl

[2] https://www.businessnewsdaily.com/15044-best-text-message-marketing-solutions.html

[3] https://www.nbcnews.com/health/health-care/cyberattack-change-healthcare-patients-struggle-get-medication-rcna141841

[4] https://adage.com/article/digital-marketing-ad-tech-news/google-post-cookie-ad-tech-glitch-raises-questions-about-privacy-sandbox/2562521

[5] https://www.bbc.com/news/articles/cmllxl89jlwo

[6] https://www.fastcompany.com/91133348/verizon-kate-spade-to-toys-r-us-this-week-in-branding-news

[7] https://www.pymnts.com/news/artificial-intelligence/2024/this-week-in-ai-enterprise-intelligence-healthcare-efficiencies-deepfake-threats/

[8] https://www.houstonpublicmedia.org/articles/news/business/2024/07/12/493394/hourly-workers-are-likely-to-bear-the-brunt-of-beryls-economic-punch/

[9] https://www.investopedia.com/terms/f/fast-fashion.asp

[10] https://www.wmar2news.com/local/change-healthcare-breach-could-impact-thousands-of-maryland-residents


WSI Example Assessment:

WSI Global - AI Readiness Assessment


Woodley B. Preucil, CFA

Senior Managing Director

8 个月

Lewis Bertolucci Very insightful. Thank you for sharing

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