Navigating 2024 with fearless possibility
Kirsty Innes
Conscious culture and purposeful branding. Do more good, amplify your impact and become the brand of choice. When you step up, you stand out. Purpose | Culture | Branding
This season of renewal offers us much-needed space to re-envision how we want to show up with purpose amidst uncertainty. Are we standing at a turning point in history?
As we welcome this Chinese New Year – the year of the Wood Dragon – I’ve been thinking about the energy I want to carry forward as a purpose-driven leader to best serve conscious organisations. What emerged for me is embracing an open spirit of fearless possibility – leading into curiosity, hope and openness about the future.
Decoding 2024’s woody energy
The coming year holds energetic potential for conscious leaders and organisations to reimagine solutions to systemic issues. Ancient Chinese wisdom reveals symbolic patterns embedded in this era of disruption we’re living through.
Guided by my friend and mentor Nicholas (Nick) Haines , founder of the Five Institute, I’m fascinated by how 2024 is considered a Year of the Wood Dragon in Chinese philosophy – offering energising potential for visionary dreams that disrupt conventions of the past.
Could we see influential trailblazers gaining momentum this year?
Historically, these dynamic Wood Dragon years spark radical reform movements, as people demand change to longstanding systemic problems. Perhaps 2024’s Wood Dragon fuel will be the breakthrough spark toward human-centred transformation. Realising such ambitious dreams requires wisdom, compromise and compassion to harness this energy constructively.
Navigating uncertain times?
While the path ahead promises turbulence, purpose-rooted organisations demonstrate resilience through conscious culture alignment and service mindsets.?
What bold legacy could your organisation leave?
We must champion adaptability, resilience, collaboration and unconventional thinking so our brightest dreams can take root now.?
My approach: clarity through simplicity
Frankly, the prospect of a turbulent year could overwhelm me without perspective – I’ve come to value a straightforward approach offering clarity amidst complexity.
My streamlined business and time-tested Purpose | Way | Impact? framework brings pragmatic wisdom informed by these personal values:
领英推è
- Wellbeing goals outweigh revenue goals?
- Health and balance allow me to show up fully present
- Smaller scale enables greater customisation and care for my clients
- Human experiences over transactions
Let's have a purposeful 2024?
If you feel inspired to carry forward purpose-centred work amidst unpredictable times, I’m here to help integrate meaningful purpose through:
- Clarifying your core purpose
- Shifting cultures to match sustainability goals??
- Crafting unifying narratives
- Amplifying social and ecological impact
With vision and compassion as our guide, together we can manifest bolder ambitions built to last.
Wishing you clarity of vision, compassion and purposeful impact in the lunar year ahead! Let’s be bold together.
Want to read the original, extended version?
If you'd like to dive deeper into my full insights welcoming the 2024 Year of the Wood Dragon and leading with purpose amidst uncertainty, visit my website to read the extended version.
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I’m here to help businesses and organisations do more good, amplify their impact and become the brand of choice.
As an expert in purposeful branding and marketing, and the UK’s first CultureTalk practitioner, I help progressive leaders wanting to do more good to articulate, reconnect with and embed meaningful purpose into their culture, so that they build a thread of trust that runs through their organisation to become a brand of choice.
You already know you’re one of the good guys but together we can step it up and show the world. If you or an inspirational leader you know is ready to grow with purpose, on purpose, book a call through https://kirstyinnes.com/contact/
DISCLAIMER: This article has been produced for guidance only and does not constitute advice. Copyright ? 2024 Kirsty Innes Marketing. All rights reserved.
Leadership development and management training | High level facilitation | Speaker | Author | LMS content creator | 25 years international experience | Property investor
1 年‘Fearless possibility’ is a phrase I like, Kirsty. My usual approach to life is to ‘run at it, shouting’ so I fully take on board the need to channel this and endeavour to act with wisdom
Regenerative Business & Ecosystem Builder | Holding NEW Space, For NEW Outcomes On The Island Of Guernsey. Surfer Of Systems ?? | Exploring Future-Fit Economics & Grassroot Systems Change
1 å¹´???????????????? ??????????????????????!! Yes! I am hear for that! Bring on the Wood Dragon ?? Ps. How do you do the fancy typefaces on here ??
Lead Powerful Impact – Leadership, Business and Executive Coach | B Corp Consultant | Speaker | Economist | Scale your Impact, Sustainability, with Lead Powerful Impact Ltd – Certified B Corp.
1 年Be a trail blazer Kirsty, and join with others who share your fearless possibility of energy - then we will create a turning point ( let’s not wait for one!)
??Simplifying emails & automations ?? ??Taking you from Subscriber 0 ??To leads growing on auto ??In just 12 weeks! ?STOP missing out on LEADS? Email copywriter | Teacher & Trainer | Mum of 2 wildling girls |
1 年Oooh love the ‘fearless possibility’ ????
Helping sustainable businesses break into the mainstream. Founder at Avery & Brown. Award-winning B Corp certified sustainable marketing agency. Better business pioneer. 15 years in sustainability.
1 年I think there's some absolute gold in this short post, Kirsty. We all need reminders like this when it's so easy to get caught up in the daily chaos of running our purpose-driven businesses. Out of those four bullet points at the end, we have already had team meetings and strategy sessions on Clarifying our core purpose, crafting unifying narratives centred around our niche (a regenerative built environment), and amplifying our social and ecological impact –?so I loved reading this and feeling like we are on the right track to having a good year. It's criminal that this is the first like and comment this article has had, but as per our recent conversation in the comments –?just hang in there, remember it's happening to all of us, and try and work it all to your advantage somehow! ??