Nature vs. Nurture

"I am not a seller."

"I just don’t have the talent to be in sales."

If I had a penny for every time I heard that I’d be able to buy a yacht.

The Bureau of Labor Statistics published a study in 2012, 1/9 people employed today is in sales. Digging into that data further, the other 8/9 people spend 40% of their time influencing and persuading.

Everyone is in sales, regardless of your job title.

Managers and leaders have to sell goals. They have to sell their vision for a company. If you want people to get motivated about an idea you have, you’re selling them on the idea to get excited and implement your plan.

13% of sales people are natural born sales people. Which means that 87% are not natural born sellers.

This may surprise you, but up until college, I was an introvert who never wanted to go into sales. I have an electrical engineering degree and an MBA but that changed when I found out within 3 years of working, that I did not like engineering. I hesitated to shift into sales because I had a lot of negative associations with the profession. I realized selling isn’t as hard or, cut throat as I had thought for my whole life.

Sales is a noble profession because we help people get products that will help them.

There’s no secret that all successful salespeople have that they’re not sharing with you and there isn’t a ‘ selling gene’.

Here’s the magic formula for selling:

Know your product or service + know its value + have the desire to help other people.

Having all three of these things will motivate you to continue selling and create purpose in your career.

Being a natural born seller helps, but it is absolutely not necessary to become a great and successful salesperson.

Learn the new rules of selling with Blocking Objections, Value Centric Selling, Sales Reset, and much more. All designed to optimize your sales process with research and proven strategies. No natural talent required.

Victor Antonio has a B.S. Electrical Engineering, an MBA and built a 20-year career as a top sales executive, then President of Global Sales and Marketing for a $420M company before becoming a sales trainer, author, and keynote speaker. He has shared the stage with top business speakers: Rudy Giuliani, Paul Otellini (CEO of Intel), and John May (CEO of FedEx Kinkos). He's the author of 12 books on sales and motivation and 200+ sales training videos. More info at www.VictorAntonio.com