Nathan Chen promotes Panasonic’s GREEN IMPACT initiative at FISU World Conference as it aims to significantly reduce its 110 million tons of CO2 emiss
Nathan Chen in Panasonic video

Nathan Chen promotes Panasonic’s GREEN IMPACT initiative at FISU World Conference as it aims to significantly reduce its 110 million tons of CO2 emiss

By Bethany White

Three-time Olympic figure skating medallist Nathan Chen spoke to attendees of the 2023 FISU World Conference last week to promote Panasonic’s GREEN IMPACT initiative, which has set ambitious targets for reducing carbon emissions, aiming to reduce its 110 million tons of CO2 emissions across its global value chain each year by 2050.

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At the conference, the theme of which is ‘Save Winter ’, Chen’s presentation on ‘Panasonic – Creating a Greener More Equitable Future’ is the latest example of how partnerships between the sports industry, individual athletes, and corporations can raise awareness of environmental and sustainability issues.

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Second day of world conference highlights partnership between Chen and Panasonic

The Lake Placid 2023 FISU World Conference is part of the 2023 Winter World University Games, which are taking place between 12-20th?January in Lake Placid, USA. Chen is among a range of athletes, scientists, authors, entrepreneurs, journalists, and thought leaders speaking at the event.

Chen, 23, an Olympic figure skater who most recently won Men’s Singles Gold in Beijing 2022, is a three-time World Championship winner and has also won six US National Championships. Alongside his sporting achievements, he is also an active campaigner and science advocate, and enrolled in a degree in statistics and data science at Yale alongside his training for Beijing 2022.

Panasonic, who are part of the IOC’s Olympic Partner Programme and a long-term sponsor of the Winter World University Games, have?also worked with Chen on STEM on education initiatives . It was their ambitious environmental programme, however, that drew the most attention this week.

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GREEN IMPACT campaign shows importance of corporate leadership in sustainability realm

Nathan Chen’s speech focused on Panasonic’s GREEN IMPACT campaign, which was officially unveiled last year.?First announced in July 2022 ?and drawing on Panasonic’s Environmental Vision 2050, the GREEN IMPACT campaign provides clear details on Panasonic’s current emissions and specific aims for the direction of Panasonic’s environmental initiatives.

Ashley Mance, Head of Social Media for Panasonic, explained that ‘the Panasonic GREEN IMPACT initiative is really about taking direct action to counteract the effects of climate change on our planet.’

Introducing the initiative, Chen drew attention to the importance of individual, corporate and governance actions.

Lake Placid 2023 FISU World University Games

Karlan Jessen

FISU - International University Sports Federation

Eric Saintrond Sarah Lewis OBE OLY Martin Doulton

Panasonic

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