Name, Image, Love Vol.6: Collective Promises

Industry News?

• SEC commissioner, Greg Sankey, restates his belief that the current NIL system is flawed, and that there are promises being made by collectives that can’t be fulfilled as he states that collectives are struggling to pay bills and keep up?

• A new Georgia state senate bill filed would exempt NIL compensation from state income tax?

• BodyArmour co-founder, Mike Repole, in connection with the University of St. John’s NIL collective has announced a million-dollar match campaign where Repole will match donations to the school’s collective up to $1M ?

Top Deals??

• University of North Carolina tennis commit, Anna Frey, has signed an NIL deal with Nerds ?

• Clemson Tigers basketball players Chase and Dillon Hunter have signed an NIL deal with Domino's pizza ?

• Brooks Running has signed five high school athletes: Juan Gonzalez, Victoria Rodriguez, Joe Barrett, Clemmie Lilley and Ben Crane to NIL deals?

My Thoughts?

• There is no offseason in NIL and that remains true as states are constantly trying to figure out new ways for their in-state schools to gain an advantage in recruiting. The latest being the state of Georgia, which has one of the highest state income tax rates among the SEC schools, in their push to make NIL income tax exempt. I believe this is a smart move for the state and could be one that sways top recruits who stand to earn a lot more money in NIL than an athlete who doesn’t expect to earn as much. ?

• We are seeing a bit of a drop in the amount of NIL deals being announced, but in my experience, this is typical for this time of year as brands and companies are focused on things such as the Super Bowl, however, I would?expect there to be an uptick in deals as we near the peak of both men’s and women’s college basketball seasons. ?

Conclusion?

That’s a wrap for Vol. 6?of NILove. I hope that you have been enjoying, and that this newsletter has provided education, sparked thought, and started conversation. As always, please like, share, and subscribe.?