My wife is a marketing GENIUS!

Seriously, you should hire her!

My wife is seriously a marketing genius, she really really is. And she doesn’t know ANYTHING about marketing. She doesn’t read books, take courses, or watch seminars.

She doesn’t study marketing promotions and she definitely doesn’t stay up til 3 in the morning — *ahem* — writing emails.

I do that.

But SHE is the marketing genius, not me.

Why? Because she is a customer. She BUYS the products, she is the one buying your products — she LOVES to shop online.

So if anybody knows what works and what doesn’t work, it’s my wife.

She reads ads and emails with a very *critical* eye, she gets bored easily, she deletes, unsubscribes, marks as “spam” (haha sorry!), or in most cases, probably won’t even open, pay attention to, or read your emails.

But the few she does buy from — she tells me why.

I’m fortunate to get this “inside information”.

I get to read the brain of a customer to make my marketing better.

Now check what she told me today. Today she told me that a very famous e-com store sends her emails every day… and sometimes TWICE a day!?

But guess what?

She opens most of them. She said wants to “see what’s on offer”, she wants to “see the deal”.

Here’s more:

My genius wife also told me that when a store emails her out of the blue, like, it’s been over a month since they spoke to her last, she deletes and unsubscribes from them.

I asked: “Why?”

Here’s the best part. You ready for this??

She said: “Because I’ve forgot about them.”

Now if that ain’t marketing gold then I don’t know what is!!

Don’t let your customers forget about you.

Grant Cardone has this hilarious motto, and if you don’t know who he is, he’s got like 1 Billion in Real Estate, he’s authored about 12 books on business, sales and marketing, and he starred in the reality TV show ‘Undercover Billionaire’ where he built a million dollar business LIVE on camera in just 90 days.

So it’s safe to say he’s also a marketing genius, just like my wife.

Anyway, here’s his motto:?

“If they don’t KNOWS you, they can’t FLOWS you!”

HAHAHA - so true.?

So yeah, this is just more proof that consistent emails and frequent emails not only get read and bought from. But they also make you and your brand…

Unforgettable.

The trick is knowing “exactly what to say” when you send frequent emails — so you don’t come across as spammy or annoying.

If you need help with this, then apply for a call and I’ll break down a tailored strategy for you.

More info here:

https://www.jameelpaul.com/work/

Jameel Paul

要查看或添加评论,请登录

Jameel Paul的更多文章

  • Not for the timid

    Not for the timid

    A conversation with a client yesterday: “Look, most people open emails with their finger hovering over the ‘delete’…

  • This is THE best email on the planet!

    This is THE best email on the planet!

    Check this email I just got from a client. It puts my emails to shame and it’s arguably the BEST email on the planet.

  • Exposed: Lazy Agencies Who Refuse To Think For Themselves!

    Exposed: Lazy Agencies Who Refuse To Think For Themselves!

    A new client showed me a competitor’s email that they’d like to “model” for their store. On the most part, I think…

  • Dead Ad Man Killed Vampires For Profit

    Dead Ad Man Killed Vampires For Profit

    Last week I took on a new client. And part of my “onboarding” process is to show every client the four email design…

  • The 3-letter word that explodes sales…

    The 3-letter word that explodes sales…

    I walked out of his house, smiling, with a signed contract in my hands. I’d just closed my third sale for the day and…

  • Advertising Genius Said You Need A B__ I___ , do you?

    Advertising Genius Said You Need A B__ I___ , do you?

    Just hopped off an hour-long call with a client. Every month I send them an Email Performance Review along with a plan…

  • Lambs To The Slaughterhouse!

    Lambs To The Slaughterhouse!

    Back when my daughter was 8 weeks old, she was due her MMR vaccine. The local doctors literally hounded us by text…

  • Somali Breakfast Marketing Secrets

    Somali Breakfast Marketing Secrets

    The other morning I had a serious case of kidney-tooth! Kidney-tooth is what happens after you eat a Somali breakfast……

  • 3 things I learned from running a Half-Marathon with ZERO training or preparation!

    3 things I learned from running a Half-Marathon with ZERO training or preparation!

    MAD! I woke up one day and decided that I was gonna run a half marathon. And look, I’m not in great shape! I used to…

  • Mission Sabotage … FAILED!

    Mission Sabotage … FAILED!

    Check this out for sneaky… Last month I wrote about my little bro not getting a contract at a pro football club. I said…

社区洞察

其他会员也浏览了