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Antony Young的更多文章
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Working from home: We’re opting out. Are you in?2022年4月25日
Working from home: We’re opting out. Are you in?
[Article originally featured in NBR 20 April 2022 - paywalled] By Antony Young Work from home (WFH) has been heralded…
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What big companies can learn from small businesses on social media2021年5月23日
What big companies can learn from small businesses on social media
Abridged version published in NZ Media and Advertising News May 18. 2021 In the consumers world, social media is a…
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When work isn’t work2021年2月13日
When work isn’t work
It has been five years since I left the corporate world. Working in New York in the highly unforgiving advertising…
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It's time to make a plan2020年4月17日
It's time to make a plan
By Antony Young Holed up in your makeshift home office it’s not hard to sense the impact the lockdown is having on the…
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Why data is a game-changer in media – right now!2019年10月27日
Why data is a game-changer in media – right now!
Appeared in NZ Media and Advertising News on July 4, 2019 OP-ED BY BEACONS JUDGE ANTONY YOUNG: In Ken Auletta’s The New…
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The 6 Key Marketing Questions a Successful Business Must Be Able to Answer2019年4月11日
The 6 Key Marketing Questions a Successful Business Must Be Able to Answer
Last year I was invited to be an assessor for the Electra Kapiti and Horowhenua Business awards (BKH). They run one of…
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6 Mistakes Businesses Make on Facebook2018年11月13日
6 Mistakes Businesses Make on Facebook
By Antony Young I recently met several business owners at a business consulting workshop. Several of them told me they…
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社区洞察
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EntrepreneurshipHow can you customize your pitch for different media outlets?
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Creator EconomyHow can you tailor your pitch to different types of patrons?
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Start-upsHow do you adjust your pitch to fit different formats?
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Media ProductionHow do you resolve conflicts with media distribution channel partners?
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Business InnovationHow do you pitch your innovation ideas to different audiences?
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Creative StrategyHow can you create a pitch that investors will love for your creative strategy portfolio?
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JournalismHow can you edit live video feeds to create a sense of urgency in your news stories?
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Product ManagementHow can you adapt your pitch to changing market conditions?
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Product DevelopmentWhat are some effective ways to use real-world examples in your pitch for early-stage products?
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Game DevelopmentWhat are the best tips for pitching your game idea in a competition?
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Thanks To All Who Sent Congrats
Adrian Lovingood, Digital Marketing Expert 8 年
China market-entry specialist for both B2B and B2C businesses.
9 年Great pic, very nice post - I particularly enjoyed the P&G China story. You mentioned you're leaving the advertising business... what's the plan?
CEO and Board Member - Driving transformative growth through strategic innovation
9 年Great reminders. Thanks for sharing.
CMO \ Growth Marketing \ GTM \ Brand Transformation \ Retail \ Innovation \ 3 x CLIO winner
9 年Great advice !
New Business Manager at J.S. Paluch
9 年This was great!
Principal, CX Analytics
9 年Thanks for sharing Anthony. Agency value has splintered so much today that it raises so many other points on what could have swung the pitch over. But your 6 rules certainly deserves a place in the hall of great agency insights..