My Take on AI's Future: What 2024 Holds in Store.
This week's edition of Digital Marketing Disrupted is filled with my predictions for 2024, tools that can change your content translations, and the latest articles from my blog.
Enjoy.
My AI predictions for 2024.
As we are approaching 2024 it's time to make some predictions. Let's check back at the end of the year to see if these insights hold.
ChatGPT drop.
In recent weeks I have observed 2 phenomena. The growth of hundreds of AI tools and the decrease in the quality of generated content.
The more tools pop up each day, the lower the quality output they generate. This is mostly due to the training of these tools. The majority of AI tools have to work with the right data and get proper training to create high-quality results.
The same is valid for our beloved ChatGPT. :)
A few days ago OpenAI the owner of ChatGPT, halted the PRO subscriptions for the new users due to quality issues. There are also discussions that the ChatGPT is getting “lazy”.
This was first brought up in a discussion on Reddit and later confirmed by OpenAI.
In my opinion, in the upcoming weeks, we will see a shift from OpenAI.
With Google releasing its Gemini model a few days back, it might be possible that the users will leave ChatGPT and turn to Google Bard.
Also, I am waiting for other big players like Microsoft and some improvements in their Bing chatbot.
2. ChatGPT will be used by AI geeks only.
In the last developer days, OpenAI announced the creation of their GPT store similar to Apple's App Store.
Users will be able to generate their own GPT bots and sell them further.
I have tested this option some time ago and have to say, I don’t think it will be such a huge boom than expected.
Why?
Because it's complicated for regular users.
I wanted to create an easy chatbot for my website. And as I am not familiar with coding I had to get some knowledge and also search for help.
Meanwhile, I was waiting for the results, new chatbot tool appeared on the market.
As it had everything I wanted for a reasonable price I decided to go with the ready-made tool. Thus leaving the ChatGPT.
So as the title of this section states above, I predict that ChatGPT and its app store will be used more by AI geeks rather than regular users.
It will become a playground for AI enthusiasts and coders to test and develop thousands of tools.
3. Boom in AI training in the corporate world.
The last prediction comes from my observation of 2 worlds, AI and corporations.
Recently I have heard that some corporations encourage employees to use AI tools like Microsoft Copilot.
And you know what comes with this? As with any new tool or a change in the work environment employees are freaking out.
The early adopters who jumped on the AI trend are safe in my opinion.
For those who are resilient towards the change, there is only one solution.
An AI training. :)
As a former trainer, I predict that in the upcoming months, we will see more and more AI training in corporations.
Starting with an understanding of AI, basic prompt creation to advanced data analytics.
And what is your take on this? Do you think your company will need an AI training?
Leave me a comment below so we can discuss it.
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Tools of the week.
Runway AI
Runway AI is an AI-powered video editing software for designers or marketers to create beautiful and professional videos.
Videos can be generated from text, images, or a combination of text and images. And with the latest update, you can also work with text-to-speech translations.
Originating from a thesis project at New York University, it has evolved into a comprehensive tool for creative video editing and generation.
HeyGen
HeyGen is an AI-powered video generator designed to simplify the process of creating studio-quality videos. It's an ideal solution for various teams and purposes, from sales outreach to content and product marketing.?
You can listen to the tests I did with HeyGen in my first podcast episode: https://open.spotify.com/episode/7DjSFtnvz2pP2h024coOo0?si=04a9345aa7304304
Elevenlabs
ElevenLabs is a cutting-edge AI voice generator that is transforming the way we interact with text-to-speech technology.
Using advanced AI, ElevenLabs offers a range of voices across 29 languages, capable of rendering human intonation and inflections with impressive fidelity.
This tool is ideal for digital creators, podcasters, authors, and content creators who require high-quality spoken audio.
The Wired Wisdom - Episode 3
In this episode I start with Sam Altman, the visionary driving tech's future, then reveal the exciting successors to ChatGPT set to transform content creation. Plus, we dive into the latest, most revealing AI statistics.
Perfect for tech enthusiasts and the AI-curious alike, this episode offers a fast-paced tour of what's next in the world of artificial intelligence.
Listen on Spotify.
Latest from the blog.
Conclusion
I hope you find this edition useful. If you like it share it further.
As Christmas is in a few days, let me thank you for your attention and the time you took to read my content.
This year was a game changer for me and it seems the next will be very similar :)
I wish you a Merry Christmas and a Happy New Year.
See you in 2024.
Thank you, stay safe and ciao.
Jan