My Most Popular LinkedIn Articles from the Past Decade

For the about half of this past decade, LinkedIn has allowed members to post original articles to their profile. This is a powerful personal branding feature that has been wildly successful for LinkedIn – helping them increase engagement in the platform.

According to Foundation, Inc. there are about 250 million monthly active users of LinkedIn, yet only 3 million share content on a weekly basis. That’s just over 1% of monthly users. That means, despite the large number of articles being published, there’s still opportunity to get your valuable content seen by members of your brand community.

As we enter 2020, I thought it would be fun to take a look at the articles I published that had the most traction in the past decade. What I learned was fascinating. For example, my most popular article has been read more times than the following 9 most popular combined! It focuses on a topic that’s clearly really important to LinkedIn members. Not surprisingly, the subject of eight of my top ten articles is LinkedIn.

Here’s the countdown of my ten most popular articles I published on this platform.

10. The Best and Easiest Ways to Get More Views of Your Profile

Focus on these two key areas to get more people checking out your LinkedIn profile.

9. Personal Branding 101 - Expand Your Success

Follow this proven three step process to uncover, express and expand your personal brand so you can increase your success and happiness at work.

8. Ten Things the Best LinkedIn Profiles Have in Common

Personal branding is all about standing out from your peers, but there are some things common to the most impressive LinkedIn profiles. Evaluate your profile against these ten measures.

7. How to Determine Your Personal Brand Differentiation

You have something unique to offer - and that's what makes you valuable. Here's how to uncover your brand differentiation so you can stand out and attract the attention of decision makers.

6. Six LinkedIn Errors that are Diminishing Your Profile

Your LinkedIn profile can work for you... or against you. Be sure to avoid these common errors.

5. Accept Every LinkedIn Connection Request – Here’s What You Lose if You Don’t

Ignore LinkedIn's advice to only accept connection requests from people you know. Here's why.

4. Five Powerful LinkedIn Features Your Probably Not Using

LinkedIn has added so many valuable features over the past few years, there are likely many that would be helpful to you that you aren't even aware of. These five are really valuable and should not be overlooked.

3. The Best LinkedIn Profiles and How to Make Yours Exceptional

Your LinkedIn profile is an extremely valuable career resource when it helps you showcase your unique and valuable brand. Here are some of the most powerful and impactful profiles along with some advice to help make yours stellar.

2. The One LinkedIn Feature that Will Make Your Profile Stand Out

LinkedIn membership is approaching a billion. That makes it harder to stand out. But when you use this one feature, you can be sure to create a profile that's one-of-a-kind.

And the most read article I have written for LinkedIn with over 668,000 views:

1. How to Write the Perfect LinkedIn Summary

Your LinkedIn Summary (now called About) will be the most-read form of your bio. It's the most valuable part of your LinkedIn profile for connecting with others on a deep and emotional level. Here's the proven process for crafting an About that will make people want to know you.

That's it! The Top Ten of the 2010s. Which did you find most helpful?

Connect with me on LinkedIn and let me know what your plans are for the coming year.

William Arruda  |  CareerBlast.TV |  Reach Personal Branding  |  William at Forbes

Get a copy of my latest book: Digital YOU: Real Personal Branding in the Virtual Age. Here's why I am donating all my book profits to an amazing organization: Free2Luv

#personalbranding #personalbrand #authenticity #makeyourmark #ubu #careerbranding #standout #differentiate #career #careertips #careertip #careeradvice #joyatwork #passions #dowhatyoulove #authenticity #success #leadership #LinkedIn #socialmedia #digitalbranding #digitalyou #socialyou #visualyou #virtualyou #brandyou #socialsavvy #careerbranding #digitaldexterity #digitalfitness #digitalmarketing #digitalbranding #Free2Luv