My interview of the Swiss National TV/radio/etc. (SRG SSR)’s CEO : ? we do not bang the market at all! ?
Philippe D. Monnier
![Philippe D. Monnier]()
Philippe D. Monnier
Entrepreneur / Board Director / Interviewer of Business & Political Leaders / Event Organizer
For the Swiss media outlet L‘Agefi, I interviewed Gilles Marchand, CEO of the Swiss national TV/radio/etc. (SRG SSR).
Statements of Gilles Marchand included :
- Our competition is international i.e. primarly German, French and Italian television channels but also YouTube and social networks.
- SRG SSR is a public service enterprise that must ensure an equivalent level of services to all Swiss linguistic regions despite the fact that their respective sizes and economic powers vary greatly.
- With a market share of 30-35% for TV and of 50-60% for radio, “we do not bang the market at all” (in French: “nous n’écrasons pas du tout le marché ?.