Is my idea worth translating into a product/service?

Thank you for your readership.

I want to update you on some exciting news and provide valuable information about determining the viability of your idea.

Firstly, I am thrilled to announce that NanoNares has won first place in the MI-CAN pitch competition. Congratulations to the entire team for this well-deserved recognition!

As you know, bringing innovation to the market can be challenging. Many startups need help to gain traction, and the fear of failure can be overwhelming. However, there is a solution to overcome these obstacles: customer discovery.

Did you know that 35% of startups fail because there is no market for their product or service? Customer discovery is a critical step in product development that can help mitigate this risk.

How do you know if your idea is a product or a pass?

Join me and cohost Dr. Marquicia Pierce Henderson , in our new bi-weekly audio series, "Idea to Investment: Turning Life Science Innovations into Successful Startups."

Our first session is today at 1 PM on Linkedin. Dr. Marquicia and I have over 20 years of experience helping healthcare and life science startups move innovation to market. Click here to register and join us.

In the audio event, we will cover the following:

• Why is it important to check if my idea or innovation is worth moving to the market?
• Whom should I ask (outside my colleagues)? Where do I find them?
• Why should you wait to pitch your idea but ask the right questions?
• What are the key metrics to know my idea's stage (research stage, pilot data, IP stage)?

I created the Ultimate Answer Guide for ten common questions women entrepreneurs ask about starting and growing a healthcare tech business. Download the Ultimate Answer Guide Here

This guide contains valuable insights and practical tips to help you succeed in your entrepreneurial journey.

Remember to subscribe to my business, innovation, and leadership newsletter. Join the 6,085+ people who receive it directly in their inbox and stay up-to-date with industry news and insights.

Remember: Be customer-centric in your product development!

ALL my best:

Nadia

I appreciate your readership!!

About me: I am Dr.?Nadia Boutaoui, PhD, MBA (Healthcare),?founder & CEO at NanoNares &?Women Entrepreneurs in healthcare tech.

I help CEOs in healthcare & tech make data-driven decisions to grow their business and storytelling to grow their influence.

PS: Let me know of subjects you would like me to cover in upcoming newsletters