My First Print Publication!

I am working on a LOT of projects right now, as always.

One project I want to share at least SOMETHING with you for is first full print publication book! One that will be released somewhere around the start of Q2 2024.

The Title: The Black Hat Blueprint

It's a deep dive into my life, my career, various black hat marketing strategies, case studies of massive revenue generating campaigns and a look into mentality, AI tools, offensive & defensive campaigns, personal branding vs anonymity and a LOT more!

Here's a sneak peek for those wanting a taste!

The first copy draft of the prologue for the book:

In an age where information and attention are currency and the internet is the market where it's all traded, understanding the intricacies of digital marketing is more important than ever. But this is no ordinary digital marketing book on how to dominate these markets fairly. It's not another cookie cutter guide filled with worn out tips about SEO and stale strategies on “content marketing”, ugh I hate that term…

What you're about to delve into is the dark, thrilling, and at times controversial, underbelly of digital marketing: The world of the black hat marketing industry. For those not in the know, black hat isn't just a fanciful term; it's a different breed of marketing than what a traditional university would ever teach. It's the audacious, rule bending approach that has transformed countless lives with tactics that most people think are some form of wizardry… It's actually more like a scientific formula utilizing creative ideas that game algorithms and using psychology to pull people’s attention in and credit cards out.

From my journey starting at 12 in my mom’s office to building a black hat empire to the mentality that fuels it, from leveraging digital assets to engineering campaigns that stand out in the crowded digital space, this book will be your guide. But caution: This isn't for the faint of heart or the ethically uncompromising. I will expose tools, tactics, stories and philosophies that many would prefer to remain inside the weird and often dark channels from which they emerged.

Some will likely scoff at my ideas, others won’t agree with my part in some of these stories and some will take them for what they are: A young, impressionable and ego driven age that was allowed far too much freedom with access to almost unlimited information, creatively devising plans to mess with large corporations to be rich and famous like the media portrays.

With that being said, I’ll be the first to admit that that is a bit of a sunshine take on all of the matters and that there are definitely innocent victims and wildly unpredictable repercussions from some of the services people promote or products they offer and whilst I have tried to stay away from these areas, I’ve definitely accepted my own responsibility in playing a villain.

You'll hear about the wars fought, both offensive and defensive, in the struggle for truth, justice, protection, ego and insecurity. It's not just about ranking high in search results or getting your ads in front of eyeballs; it's also about the chess game behind the scenes, manipulating output, controlling the public conversation and rewriting history or even the future.

I'll share my toolbox, filled not just with apps and software but also robots. Yes, you read that right. Artificial Intelligence has changed the game in unimaginable ways, and I've been trying to play catchup with the never ending releases and advances that have routinely benefited my business and its ability to output far faster than we’ve ever been able to before.

So, while the world is busy talking about data privacy, ethical implications, and pondering the rights and wrongs of using automated technology, I've dived headfirst into the deep end of what's possible and have started generating significant returns utilizing AI for my various black hat marketing projects and much more ethical consultancy based campaigns.

I won't sugarcoat it: The waters are murky, it often feels lonely, and the stakes are high. I've seen people rise meteorically, and I've seen them crash just as hard. When you're operating on the fringes of what’s acceptable or even legal, every day is a tightrope walk whilst constantly looking over your shoulder at what might be the next thing to fuck it all up. You are constantly balancing your ambitions with the shadows of risks, repercussions and for a lot of people who have dabbled their hand, even ruin.

What I offer you here isn't a guaranteed route to instant success, nor is it a guide to a life of zero challenges. In fact, I will talk openly about my confrontations with formidable opponents who've tried to knock me down a peg or two and have even succeeded in some cases. I will discuss the fragility of digital assets when under the scrutiny of platform algorithms that are as capricious as they are complex, with massive changes or updates often causing affect to ambition even more than any competitor could ever do.

But amidst all the chaos, patterns emerge, and paths seem more evident, soon it becomes second nature and you eventually start looking at almost everything from an angle.

We're not just building campaigns here; we're also building resilience, adaptability, and a keen understanding of what has driven and what will drive the current digital age forward.

As you journey through this book, you'll encounter terms and concepts that will reshape your understanding of marketing, influence and even human behavior. We'll venture beyond the obvious, peeling back the layers to explore the psychological triggers and sociological tendencies that make these tactics so effective at driving discussion, signups and sales and yet so potentially dangerous all at the same time.

You'll learn why, despite all the regulations and enforcements, these methods continue to thrive, driven by a blend of ingenuity, sheer audacity and government incompetence around the world.

Just as the magician never reveals their secret, there are some parts you’re going to have to figure out for your own use fully and there will be parts I am going to purposefully keep out for my own self benefit and for potentially even mankids. However, I promise to be as transparent as I can.

I'll share case studies from various sectors with various methodologies used and limits pushed. They're lessons learned, applied theory, proof of concept, fun had and cautionary tales for those willing to put in the hard work.

And finally, because this isn't a one-size-fits-all game, I'll make these tactics as broadly applicable as possible and point you in the right direction when this singular book might not be enough of a complete education.

So, if I haven’t scared you off by now already and you’re still with me, let’s get ready to explore where it all began, for me at least anyway.