My first newsletter...

My first newsletter...

I've been thinking about something...

In January 2020 I had 1,600 connections on LinkedIn - when I'd post content it would get 1-2 likes and 10 views (max). A 2020 work goal was to get a broader sense of marketing and the brand industry so turned to LinkedIn to help. COVID-19 then hit and LinkedIn has been like my virtual partner ever since.

My following has since grown to 8,100 - with conversations had with people located in Switzerland to India to California. And year-to-date I've had 1.5 million views to my posts.

It's been a huge learning journey - curating and coming up with content, working out what works (and doesn't!), positioning the battle of being credible at the age of 26 vs. being authentic online, having the confidence to "post" something close to home and creating some-form of online brand.

So I want to share with YOU my tips, advice, and how-to's that I've learnt along the way - all shaped to help you position yourself (and business) on LinkedIn.

To do that... I've started a LinkedIn newsletter: "How to win on LinkedIn".

By subscribing, you'll hear, read and get to understand real-life examples that you can put in place on LinkedIn. You'll be able to apply some into your working and personal life, take to other social platforms, and into the "real world" too.

I've got a few initial topics to cover that people have asked about the most - and would welcome thoughts, ideas and topics from YOU too. An article will land every other week - so I promise not to overload as we go.

So if the above is of interest, please do click "subscribe" and let me take you on a LinkedIn journey.

John Dalgarno

Video, Creative and Marketing for my son 'Tom Dalgarno - TD Creative Video' - Who Produces Inspired & Engaging Video - to discuss a video project have a talk with Tom. 07766 514 026

2 年

Great to hear of your progress on LinkedIn Matt, lots to learn from you. My best post/mini article has had just under 50,000 viewings and many comments. Not up with the BIG hitters but a lot better than all my other stuff. You would hope I would learn something from this.... ??

Andrew Ward

Executive Manager - Business Consultancy @ SJP

2 年

1600 to 8100 followers in 18 months - WOW. The importance of small steps Matt Cordas, and now a newsletter, love it.

Can't wait to see what you come up with Matt. Your stats are amazing, huge congratulations!

Anna Jackson, MAAT, CIMA Dip MA

FP&A Manager / Finance Business Partner | Budgeting, Forecasting, Financial Analysis, Management Accounting, Operational Support

2 年

Nice one! Looking forward to this!

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