My Favorite Social Media Tool

I was recently asked how I run my business and still find time to stay active on social media. And I don’t mean posting 1–2 times a week. I mean every single day.

My secret weapon? Buffer.

Here are the three reasons I use Buffer for posting to my social media.

1. The world is on social media. If your business and personal brand aren’t there regularly then you’re at a significant disadvantage.
2. When you’re up at 5am hustling and happen to think of a great post, don’t post it then. No one is awake! Instead, add it to your Buffer and it’ll get queued to go out later at a time that is optimal for maximum engagement.
3. Their free plan provides plenty. I post daily to Facebook, LinkedIn, and Twitter, and haven’t run out of space yet.

Check it out if you’re “too busy” for social media. Stay busy, but stay top of mind for all of your followers.

~ Erik