With my 3R's, 4C's, you'll shine more!
Marc W. Halpert
LinkedIn? laureate; 1:1 coach, group trainer, author, speaker, strategic marketing consultant, over 14+ years. I help serious professionals tell WHY they do what they do, making them "amazing-er" than their competitors!
Today I share some thoughts to help polish you to shine even brighter, like a expertly cut gemstone, via your LinkedIn posts and comments, essential to being recognized as a go-to connection and referable advisor to those who need your services (not to discount a fantastic LinkedIn personal profile of course!):
Remember my 3 R’s.
- Relevance: appeal to your readers’ and connections’ need for up-to-date material that you observe on your own and/or curate from others.
- Reliability:?check and confirm the sources of information you share and add your own lens to it. Be a giver more than a getter.
- Referability: connections will confidently share your name and comment positively to their colleagues when they are asked “Hey, do you know a good person who…?”
Coopt my 4 C’s.
- Concise: write your posts clearly, and keep in mind limited attention spans and that others are not in your field, though they may need your expertise.
- Cogent: use your words and multimedia well, including powerful verbs and rich adjectives, to show your depth of experience and insight.
- Consistent: offer your views regularly (try 2-3 times a week) and especially when something is compelling, so you are seen being on top of the breaking news.
- Compelling: all the above wrap up into being a compelling and memorable source of expertise and THE go-to person others want to be associated with.
Sometimes you just need some ideas to make LinkedIn more interesting: from you to your readers so they contribute back to you, so I offer these as inspiration to "up" your LinkedIn branding game.
Just contact me if you need more mojo.
________________________
I am?Marc W. Halpert . Call me Marc.
领英推荐
I am a?#linkedinexpert ?and?#evangelist ?, now celebrating 13 years.
I teach how to tell?#whywedowhatwedo ?via LinkedIn for?#selfbranding ?:
- I coach individuals 1:1 on Zoom,
- I train companies, professional firms, NGOs, and
- I consult on LinkedIn techniques to market events and special projects.
All to be?#amazinger ?than the competition. My word.
I wrote 2 LinkedIn books, 2 online e-courses, and you’ll hear me globally on podcasts.
Liked this post? Want to see more???Ring the bell on my Profile.
Subscribe to my weekdaily blog: connect2collaborate.com/linkedin-nuggets/
My hashtag is?#MarcRocksLinkedIn . I do, so follow me on LinkedIn.
(PS I do not connect to people I do not know; only by meeting with them or conducting business with them.)
As an executive coach, I lead a professional training & development company. We improve operations, the bottom line, leadership/management/culture & productivity. Focused on ROI, we listen, coach, train, mentor, advise.
1 年Very concise and well put.
Leaders Entrepreneurs Elevate Performance For Healthy Work-life Balance CliftonStrengths? Coach | Psychologist | Nutritionist
1 年Food for thought Marc W. Halpert
?? 46K + Followers ??| CEO | People-First Global Retained Executive Search | Chief Headhunter | Referral Networking, Career Advisory & Outplacement | WBENC Certified |
1 年Excellent Marc W. Halpert!
Speak up and speak out with more confidence and clarity to deliver your intended message. Presentation Coaching for executives
1 年3 R's and 4 C's practical tips Marc W. Halpert
I help NYC co-op & condo owners increase their property value??| Coop & Condo Board Consultant | Make buildings safer, more sustainable & more affordable | Podcast Guest | Published SPEAKer | Strategy Session BELOW ????
1 年These are some great tips Marc W. Halpert!