#MWC23 Highlights the Transformative Potential of Reality+ and 5G in Telecom
Naidu Murlidhhar .??
Making #DigitalTransformation Personal, Simple and Brilliant. Bus. Growth, Digital, Strategy, "Ex-Global Leader @ TechM"
MWC 2023 in #Barcelona showcased the transformative potential of advanced technologies such as immersive technology, extended reality (#XR), and #5G in shaping the future of telecom. The theme of #Reality+ emerged as a key topic, highlighting how these technologies can fundamentally change the way we live, work, and consume information and media.
The telecom industry has been on a continuous growth trajectory, revolutionising the way we connect and the world around us. With the advent of immersive technology and 5G, this industry is set to transform in unprecedented ways. The recent Mobile World Congress 2023 held in Barcelona highlighted the theme of Reality+, which focused on the exciting possibilities of extended reality, #metaverse, XR, AI, and 5G.
Immersive technology and 5G are redefining the customer experience, offering seamless touchpoints in the physical, digital, and virtual worlds. As businesses adapt to these new touchpoints, it is becoming clear that outstanding experience is key to engaging attention and building loyalty. This is where the telecom industry comes in, offering the infrastructure and connectivity to enable these innovative technologies.
Extended reality (XR) and metaverse are among the most exciting innovations in this space. XR technology is already being used in areas such as gaming and entertainment, offering immersive experiences that blur the lines between reality and the virtual world. Meanwhile, the metaverse is a collective virtual shared space that allows users to interact with a computer-generated environment and each other. The possibilities of this technology are endless, ranging from virtual events and shopping to immersive training and education.
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5G is a key enabler for these technologies, offering higher speeds, lower latency, and greater capacity than its predecessor. This will allow for more immersive experiences in real time, making it possible to seamlessly blend the physical and virtual worlds. AI, on the other hand, is transforming the way we interact with technology, allowing for more personalised and intelligent experiences. Together, these technologies will offer a new level of immersion and interactivity, transforming the way we consume information and media.
For the telecom industry, these technologies offer exciting possibilities for growth and innovation. As businesses adapt to these new touchpoints, the demand for connectivity and infrastructure will only increase. The industry will need to invest in network upgrades and new infrastructure to keep pace with these innovations. Moreover, telecom operators will have the opportunity to offer new services and business models, tapping into the vast potential of immersive technology and metaverse.
A quick point to notice: At #MWC23 Mischa Dohler , 爱立信 's vice president of emerging technologies, has raised concerns about the future of immersive technology and the metaverse. According to Dohler, access to wireless spectrum is the biggest challenge facing this space. As the demand for XR technology continues to rise, there is a risk of running out of capacity unless more wireless spectrum is opened up. Dohler, who sits on the Spectrum Advisory Board of U.K. regulator #Ofcom and the Technical Advisory Committee of the U.S. Federal Communications Commission, believes that failure to address this issue could undo all the investment made in this space. Additionally, Dohler noted the lack of XR applications as another challenge facing brands like Ericsson and 高通 .
RMSI offers high-level solutions for businesses seeking to create #DigitalTwin, interactive experiences, #metaverse for their customers across the domains including #Telecom, #Utilities and others.
In conclusion, immersive technology, metaverse, XR, AI, and 5G are set to transform the way we experience the world around us. For the telecom industry, this presents a unique opportunity for growth and innovation. By investing in these new technologies, operators can offer new services and business models, tapping into the vast potential of these innovative touchpoints. The future of the industry is exciting, and the possibilities are endless.