Motion Inspiration Weekly - 12/10/24

Motion Inspiration Weekly - 12/10/24

This week’s theme is lamps. Let's shine a little light on that. Let's go!


1. Diffuser Series

Client: In Common With — Studio: Blanco Void · Art & Design Studio

Collaborators

Music and sfx Banjo Soundscapes

Creative Insight

Blanco Void’s latest mood film, in collaboration with In Common With, highlights the dual-purpose design of their Diffuser Series. The film balances both the portability and aesthetic appeal as the lamp functions beautifully outdoors while seamlessly integrating into indoor décor. The strong emphasis on the theme of lighting and the ambience the products emits, shines throughout the production of the mood film. The team designed sets with beautiful outdoor and indoor settings, focusing on golden hour lighting to emphasize on the Diffuser Series sophisticated yet embarrassing and warming design. Adding details as birds, leaf in the wind helps create atmostphere and give life to the scenes, What truly elevates the piece is the moody cinematics paired with immersive ambient sound design—a perfect blend that creates a captivating atmosphere for the viewer.


Watch it here: https://vimeo.com/915971252

Original Source: https://www.dhirubhai.net/posts/gonzalo-miranda-41288b154_new-blanco-void-moodfilm-featuring-in-common-ugc


2. EK61 Lamp

Client: CARL HANSEN & S?N — Designer: Andreas Ibsen

Collaborators

Alexander Bernsen

Creative Insight

Andreas was commissioned by Carl Hansen & Son to create a captivating film showcasing the 360-degree ripple design of the EK61 lamp. The lamp is featured in a series of inspirational settings, each intricately tied to the concept of light, The scenes seamlessly evoke the golden era of Danish design from the 1950s-60s. Techniques such as smoke and particle simulations, dynamics, and light design were employed to highlight the lamp’s elegance. The playful sound design complements the film’s ambient atmosphere, enhancing the unexpected yet beautiful moments throughout the piece.


Watch it here: https://vimeo.com/636572213

Original Source: https://www.behance.net/gallery/128379235/Carl-Hansen-Soen-EK61-Lamp


3. Flos-Bellhop

Client: Flos — Designer: Aleksandr Smirnov

Collaborators

Producer: Ivan Savenko

Director, CGI, Edit, Sound design: Aleksandr Smirnov

Music: Kooma

Creative Insight

Aleksandr Smirnov, designed a spot for Flos’s Bellhop series. The Bellhop table lamp, has quickly become a design icon. Initially conceived as a tabletop lamp, the design was expanded in collaboration with Flos into a versatile family, that can be enjoyed both indoors and outdoors. The highlights of the film being the creative use of fluorescent tube lights to mystically reveal of the lamp transitioning it into an almost museum like outdoor setup.


Watch it here: https://vimeo.com/845684147

Original Source: https://www.behance.net/gallery/172766195/Flos-Bellhop


4. Awaken: Reflection

Client: None, personal project — Agency: @ — Designers: forran__j Jongwon Wi

Collaborators

Sound: Halcyon Lounge

Creative Insight

In this collaboration, the artists explore the concept of perception by creatively using a mirror as a tool to blur the lines between reality and illusion. The mirror becomes the central element, giving life to the lamp and the objects it interacts with. The film cleverly plays with the metaphor of what might happen behind the scenes or how objects might experience their surroundings. Through seamless camera movements and magical lighting, the narrative unfolds, creating a captivating interplay between objects and space.


Watch it here: https://vimeo.com/990002020

Conclusion

This week’s theme of lighting design brought us unique explorations of light, perception, and aesthetic harmony. From Blanco Void’s ambient-filled film for In Common With’s Diffuser Series, to the nostalgic yet modern touch on Carl Hansen & Son’s EK61 lamp, and Aleksandr Smirnov’s captivating showcase of Flos's Bellhop series. Each project crafted a narrative around lighting, either in the form of functional beauty or metaphorical depth. The blend of technical mastery and artistic expression in each piece pushes the boundaries of lighting in motion design.

Discussion

Which project resonated with you the most this week? Share your thoughts in the comments, and let’s keep the conversation going!

P.S. Have a creative weekend ahead! Keep pushing the boundaries of what’s possible in motion design.

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