The most read news, week of 30 September 2024
vegconomist - the vegan business magazine
vegconomist reports on the global vegan economy. Market reports, interviews, new products, startups and more.
??World’s first commercial microalgae milk
Protoga Biotech announces the launch of a microalgae milk product that is said to be rich in protein and lutein, while at the same time lactose and cholesterol-free and able to match consumer expectations for taste. The product, claimed to be the world’s first commercially available microalgae plant milk, is expected to launch this December.
??Heura to transform UPF foods
The Spanish startup will use its patent-pending technology to replace ingredients such as additives, modified starches, and saturated fats with plant proteins and healthy lipids. At Future Food Tech London on October 2, Heura unveiled prototypes of cheese, snacks, and pasta made with the technology.
??Barilla’s first vegan pesto
The world’s largest pasta manufacturer is launching its first-ever vegan pesto, expanding its lineup of sauces. This new plant-based option will be available exclusively at Kroger stores beginning this month, with broader distribution expected at major retailers in 2025.
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??India far surpasses rest of the word for meat-free diets
Study finds four out of ten people in India follow a meat-free diet. The figure is significantly lower in the following nine countries on the top-ten list, with the US and UK at 10% compared to India's 41%.
??Those Vegan Cowboys to enter US with alt casein
The Belgian biotech company announced it has developed a product using a new type of microbial casein. Additionally, it is preparing to file for novel food approval and anticipates entering the US market by mid-2025. After approval, the company will supply microbial casein for dairy producers and launch an animal-free cheese line for consumers.
??“World’s First” coconut-based infant formula
Australia's Coco2 announced the launch of what is claimed to be the world’s first coconut-based infant formula. The formula reportedly took ten years to develop in collaboration with the University of Queensland, parents, and healthcare professionals.
??Labelling victory in France / EU
The Court of Justice of the European Union has ruled that France or any Member State cannot prohibit using “terms traditionally associated with animal products” for plant-based alternatives, provided the ingredients are clearly shown on labels.