Most read articles, January 2024
vegconomist - the vegan business magazine
vegconomist reports on the global vegan economy. Market reports, interviews, new products, startups and more.
?? Vegetarians unsatisfied with vegan food
Study reveals a drop in net satisfaction rates for vegetarians, in contrast to a rising satisfaction among vegans, for plant-based foods.
??Juicy Marbles' steak hits UK retail mainstream
“Tesco has seen a big increase in demand for versatile, high-quality plant-based meat products in recent months, as shoppers look to reduce their meat consumption”.
??The fight back against mis and disinformation
Special report on the rise of figures in the industry taking a stand against anti-vegan press.
??THIS isn't skin-on chicken wings
The wings are made from soy and pea protein, combined with THIS’ olive oil-based fat technology and are coated with a crispy seaweed-based “skin”.
??Did the UK gain a million vegans last year?
Survey states that the UK’s vegan population is now 2.5 million, meaning that 4.7% of adults follow a plant-based diet.
??Ethan Brown's resilience
“People can say what they want, but we just keep doing the work. You just keep repeating and envisioning that and helping the team to see that, and you can get through almost anything.”?
??RIP Foods
Upon the sad news, RIP's founder stated?that one of the difficulties faced by the vegan industry stems from consumer expectations set by the first meat alternatives — ?less tasty, made with questionable ingredients, and too expensive.
??A coalition against cultivated meat
Austria, France, and Italy proposed the initiative to The EU council, receiving support from the Czech, Cypriot, Greek, Hungarian, Luxembourg, Lithuanian, Maltese, Romanian, and Slovak delegations.
??Chunk Foods' $7.5M for whole cuts in LATAM
The extension brings the seed round to a total raise of $22M, making it one of the largest seed rounds in the alt protein category, according to the company.
Absolutely fascinating lineup! ??? As Leonardo da Vinci once said, "Simplicity is the ultimate sophistication." These companies are truly simplifying and sophisticating our food choices. For those on a similar path of innovation and sustainability, there's an opportunity to make history in tree planting ????. Explore more here: https://bit.ly/TreeGuinnessWorldRecord
"Thrilled to see the plant-based movement gaining such momentum! ?? Albert Einstein once said, ""Nothing will benefit human health and increase the chances for survival of life on Earth as much as the evolution to a vegetarian diet."" Keep leading the way, vegconomist! #PlantPower ????"