Most effective employee sharers are those who've built their personal brand on LinkedIn.
1. Choose the right profile picture for LinkedIn.
2. Add a background photo.
3. Make your headline more than just a job title.
4. Turn your summary into your story.
5. Declare war on buzzwords.
6. Grow your network.
7. List your relevant skills.
8. Spotlight the services you offer.
9. Spread the endorsement love.
10. Manage your endorsements more proactively.
11. Take a skills assessment.
12. Request recommendations.
13. Showcase your passion for learning.
14. Share media and marketing collateral.
15. Get credit for your thought-leadership with Publications.
16. Share relevant content from your LinkedIn feed.
17. Add comments.
18. Follow relevant influencers for your industry.
19. Become an employee advocate.
20. Publish long-form content – and use it to start conversations.