The Most Dangerous 4 letter word (its not f**k or s**t)
Atiba de Souza
International Keynote Speaker | Superconnector | Messaging Coach | Video Content Superman | Medical Marketing Expert
Table of Contents
Atiba's Musings | Book I’m Currently Reading | Dinner With Friends | Community Spotlight
Atiba’s Musings ??
( A Warrior’s Understanding )
Ever caught yourself defending your beliefs, even when you're not sure why? ?? When our perspectives clash, can we still coexist peacefully, or does it always turn into conflict?
I’ve been reflecting on the idea of “mine and my - how our instinct to protect and possess what we believe can lead to unnecessary struggles. This often comes from fear - fear of loss, fear of judgment, fear of not fitting in. But when we approach the world from a place of fear, we miss out on the love and respect that come from truly understanding others.
In my latest video, I explore how different perspectives don’t have to lead to conflict. Instead, they can coexist in harmony. The key is shifting from “mine” to recognizing that all perspectives have value. No need to defend what is simply your truth.
This shift can help us break free from fear and possessiveness, allowing us to move toward peace, growth, and mutual respect for each other’s realities. ??
I’d love to hear your thoughts on this. How do you navigate differing perspectives in your work and personal life? Drop a comment, and let’s keep the conversation going!
Book I’m Currently Reading ??
I’ve been immersing myself in The Science of Getting Rich by Wallace D. Wattles, and I can honestly say it’s a game-changer. This book flips the script on how we think about wealth and success. It teaches us that getting rich isn’t about chance, it's about cultivating the right mindset and taking aligned action.
What really hit home for me: The idea that wealth is a natural outcome of thought and intention. It’s not just about working harder, but about thinking in a certain way and acting from a place of abundance. The more I reflect on it, the more I see how this mindset can transform the way we approach not only our finances but the impact we’re meant to create.
How this is shifting my approach: I’m now focusing on aligning my thoughts and actions with my purpose and vision. Instead of just aiming for more, I’m aiming for abundance—not just for myself but for the teams and communities I work with. It’s about embracing the idea that wealth and success flow when we act with intention and a positive, abundant mindset.
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If you haven’t read The Science of Getting Rich, do yourself a favor and grab a copy. If you’ve read it, I’d love to hear what stood out to you. Let’s talk about how this book is shaping our path to success.
And hey, what’s on your reading list for personal growth right now?
Dinner With Friends???
What an incredible evening in Atlanta, Georgia on December 7! We exchanged powerful stories, formed meaningful connections, and experienced those moments that hit with such clarity. This wasn’t just another dinner - it was a gathering of like-minded individuals, coming together to challenge, inspire, and elevate one another in a way that truly made an impact.
Every Dinner With Friends has its own magic, and this one was no different - it just hit differently. The energy in the room was electric, the conversations were real and raw, and the connections felt like they went straight to the heart.
We laughed, we shared stories that really struck a chord, and we met people who just got it. It was one of those nights that leaves you feeling inspired and recharged, reminding you why these moments matter so much. Each dinner is special in its own way, and this one was no exception.
A big thank you to everyone who joined us - this night wouldn’t have been the same without you! Jeff Craft (Kali Das) Gabriel Vangelatos Robert Lee Eric Saunders ?? David Asarnow ?? Steve Adams Dr. Catrice Barrett Lorrie Thomas Ross Michelle Jacobik Victoria Caldwell
If you’re looking to be part of more transformative experiences like this, make sure to stay connected with us. Join the next Dinner With Friends, where meaningful conversations and powerful connections await.
Until then, let’s keep sharing, growing, and connecting!
Community Spotlight ?
Ever met someone who seems to have the golden touch? That’s my buddy Jeremy Funderburk . He’s one of those rare people who dives into a new industry and crushes it every single time. It’s incredible to watch, but what’s even more impressive is how he uses everything he’s learned to help others break free from their 9-to-5 grind.
Getting the people closest to you to buy into and act on what you teach isn’t always easy - believe me, I’m still trying to get my wife to start her YouTube channel! But Jeremy didn’t just inspire his wife; she became one of his clients and now works alongside him in the business. Thanks to Jeremy, she was able to leave her 40-hour-a-week job behind.
Jeremy isn’t just about achieving success; he’s about making it happen for the people around him. If you’re looking for someone to inspire, empower, and guide you, Jeremy’s the real deal.
He’s the co-founder of Double My Deals, where he works his magic to help businesses grow and thrive.
?? The Dopamine Dealer | Equipping Entrepreneurs & Executives to Build Influence, Create Real Connections & Drive 6-Figure Opportunities on LinkedIn—So They Stand Out & Scale Without Selling Their Soul | Author | Speaker
2 个月Atiba, you hit the nail on the head! Embracing diverse viewpoints not only broadens our horizons but also fosters a more enriching dialogue. It takes courage to let go of needing to be right — what strategies have you found effective in encouraging others to share their perspectives openly?
Elevating Personal Brands For Thought Leaders & Industry Experts. Transforming Purpose Into Scalable Products. Talks #Marketing #Mindset #Brand #Tech #Partnerships ??
2 个月Atiba de Souza always out here dropping absolute knowledge bombs ??????
The 5 Pillars To Grow Sales Predictably in Small B2B Businesses. Tactic, Technique, Attitude, Behavior, and Strategy Working In Alignment ?? **Life Change Speaker**
2 个月We need to approach differing perspectives with an open mind and a willingness to learn from others. It's through this kind of dialogue that we can truly grow and evolve as individuals.
I Help Women Entrepreneurs 3X Their Amazon and TikTok Business While Mastering Time, Energy, and Work-Life Balance
2 个月Wow man love the insights. Especially the book you're reading. I am also reading things like these which now making me a good wealthy person mindfully doing good
Fractional COO (2nd in Command) supporting Mission Driven Leaders who Care ?? Creating the Leadership & Culture that Attracts and Retains the Top Talent ?? Developing Sustainable High Performing Teams and Businesses
2 个月This used to be a major issue for me in the past and I'm happy to say I'm much much better and a lot less stressed due to the feeling of needing to defend what is true for me. I never thought about it from this perspective so now I can be even more intentional about it.