The Mortgage Factor: The Unspoken Challenge in Instructional Design
David Kelly
L&D Keynote Speaker & Writer exploring the Intersection of learning & technology | Chairman @ The Learning Guild
If you’ve spent any time in online forums, professional conferences, or social media spaces dedicated to learning and development, you’ve likely seen it: someone critiquing the instructional design work of others. Maybe it’s a comment about a lackluster eLearning course, a too-simple training video, or a program that doesn’t feel innovative enough. These critiques often focus on surface-level outcomes or missteps, but rarely do they consider the larger story—the critical context in which the design was created.
It’s not always an individual course or project being critiqued, though. Sometimes, it’s the entire field of instructional design that’s under fire. Whether it’s a blog post declaring that ID is stagnant, a LinkedIn post lamenting the lack of creativity in the industry, or a conference speaker calling for revolutionary change, these broad generalizations often stem from a similar place: judgment made in a vacuum. They focus on the outcomes without fully grappling with the context, constraints, and systemic pressures that shape instructional design as a practice.
This dynamic is one I’ve observed countless times, and it always gives me pause. As professionals, we’re quick to discuss what “should have been done” without knowing the challenges and constraints designers face. And I don’t think anyone ever really acknowledges one significant piece of context. I call this element The Mortgage Factor.
Personal Stakes, Professional Choices
The Mortgage Factor recognizes a fundamental truth: most of us work for employers who provide not only a paycheck but also the security of health insurance, retirement contributions, and, crucially, the ability to pay regular bills like a mortgage. This reliance on an employer creates constraints—constraints that influence how far an instructional designer can push against resistance, challenge entrenched norms, or advocate for innovation.
Every instructional designer operates within a web of expectations and boundaries set by their organization. These may include tight budgets, rigid timelines, stakeholder preferences, or pre-existing systems and tools. While many of us strive to create exceptional learning experiences, the reality is that our professional security depends on navigating these constraints effectively and in keeping our collective stakeholders happy. At times, that may require compromising on ideals or opting for “good enough” solutions rather than what we may feel is best.
And when someone critiques “the state of instructional design” as a whole, they often overlook the complex ecosystem in which our work exists. Instructional designers don’t operate independently of their environment. Our work reflects the priorities, cultures, and limitations of the organizations we serve. Sweeping judgments about individual work and the field as a whole often miss this critical nuance.
Balancing Risk and Reward
The Mortgage Factor doesn’t imply a lack of creativity or integrity—it’s about acknowledging the balancing act many professionals face. As an employee, you can only push so hard before your stakeholders may start to see you as a problem, which, depending on the stakeholder, could jeopardize your future career growth or even your job security. This dynamic often leads to decisions that are pragmatic rather than aspirational. And that’s okay.
Understanding this balance doesn’t absolve us of striving for quality or innovation, but it does provide a lens through which to view design decisions. For example:
Similarly, when entire swaths of the industry are criticized, it’s worth asking: How much of what’s being critiqued reflects systemic barriers rather than individual failures? To blame instructional designers for systemic issues like lack of funding, unrealistic timelines, or low stakeholder buy-in may miss the larger story entirely.
Shifting the Conversation
Don’t get me wrong; I think critiques are essential. They can provide valuable feedback that identifies opportunities for improvement and growth. However, that feedback needs to be built on a foundation of understanding that extends beyond just the finished project.
As a field, we need to shift our conversation to prioritize empathy for the context of creation. This doesn’t mean we shouldn’t strive for better. It means we should critique with curiosity, not judgment:
Recognizing Our Shared Realities
Ultimately, The Mortgage Factor is about understanding that instructional designers—like everyone else—must balance their ID principles with the realities of their professional and personal lives. While we aim to deliver exceptional learning experiences, we also navigate a complex web of organizational politics, limited resources, and personal responsibilities.
When we replace judgment with curiosity, we open the door to conversations that inspire rather than discourage. Thoughtful critique grounded in empathy benefits everyone involved. Designers gain actionable insights framed within the realities they face, while critics deepen their understanding of the constraints that shape our field. By focusing on understanding rather than jumping to assumptions, we create opportunities for shared learning and collective improvement that extend well beyond the limits of the specific project being discussed.
Thanks for reading!
About David...
David Kelly constantly explores the convergence of learning and technology, demonstrating a profound commitment to transforming workplaces and enriching lives through innovative learning strategies. With over two decades of experience in learning and performance leadership and consulting, he brings his passion to life in his daily work building events and resources as Chairman of Learning Guild, and as a dynamic speaker and writer, inspiring others to view their work through a fresh, technology-enhanced lens.
Instructional Design & HR Professional
4 天前This has been understood by many in our field for a long time. But this is the first time I can recall someone writing about it. Kudos to you.
I agree with the point - "At times, that may require compromising on ideals or opting for “good enough” solutions rather than what we may feel is best". I find many times there hasn't been any real solution created with respect to the changes being implemented. A "half-baked" solution is what is presented to the instructional designer by management / project manager etc. If a little extra effort is taken to build the solution / tools etc. users would be encouraged to adopt the training content and also adopt what is expected of them. If we try to develop content for "Band-aid fixes" or "solutions" then we should not be surprised that the users didn't adopt what was taught. And we also shouldn't be surprised that the expected outcomes were not realised!
Creator of the T.I.M.E. model. Senior Learning Consultant | Researcher | Writer
5 天前These are the cold hard facts, yes. Due diligence is the thing here though. Always offer the best solution and let them know you've done this. If they don't want it, then they are paying the bill and can do what they want, but due diligence has been done. When the training flounders and they come back, you have proof that you 'told them so'.
Great article David Kelly! I appreciate the perspective you are bringing to this topic. There are so many factors influencing how programs are designed. I think sometimes we forget that many of the people building training are not instructional designers and are doing the best they can with the limited resources available to them. Many companies are also running what I affectionately refer to as “small but mighty” teams. It might be one person doing everything. Let’s all do our best to lead with empathy and offer support and feedback to our peers. If we do our part as coaches and mentors we can help others learn new skills that enable them to build better solutions.
Keynote speaker, researcher in learning & worker development, focus on the real-world, practical, and applicable. Bonne vivant.
6 天前Exactly. We all work within constraints and in offering advice on how to improve practice I usually add: “but don’t get fired.” I think this concept can be harder for those independents, etc. who haven't been in an organization or had a "boss" in a long time. Sometimes you just gotta not get fired.