?? “No More Bosses” Book Launch on 16th July

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Before we begin, I want to thank everyone for helping my new book become an Amazon SG bestseller! To check it out,?click here.

?? This week’s edition:

?? “No More Bosses” Book Launch on 16th July

?? From Circuit Boards to Instagram: The Unlikely Journey of an Influencer Marketing CEO

?? Maximise Your LinkedIn Impact with Kleo's Powerful Insights

?? “No More Bosses” Book Launch on 16th July

As someone who has traversed the path from corporate life to the freedom of self-employment, I'm excited to share my experiences and insights at the upcoming "No More Bosses: The Journey to Sustainable Self-Employment" event on July 16th .

After over 20 years in the corporate world, I took a leap of faith and embraced the entrepreneurial life.

It hasn't always been easy, but the rewards of calling my own shots, pursuing my passions, and building a business on my own terms have been incredibly fulfilling.

At this event, I'll be sitting down with Reginald Koh , the founder of The Financial Coconut , to dive deep into the challenges and opportunities of making a mid-career transition to self-employment.

We'll cover everything from assessing your readiness, finding the right business idea, building a support network, and navigating the financial considerations.

But it's not just about the practical side of things. I'll also be sharing the emotional journey - the ups and downs, the moments of self-doubt, and the strategies I've used to stay motivated and resilient.

Whether you're already dipping your toes in the self-employment waters or just starting to consider the leap, this event is a must-attend.

You'll have the chance to connect with like-minded individuals, ask questions, and walk away with a roadmap to sustainable self-employment.

Tickets are free, but space is limited, so be sure to grab yours before they're gone. I look forward to seeing you there!

Keen to expose your brand to my 15k+ subscribers? Check out my media kit to learn more.

?? From Circuit Boards to Instagram: The Unlikely Journey of an Influencer Marketing CEO

Ever wondered how an electrical engineer ends up running an influencer marketing platform? Jonathan Eg , CEO of Partipost , spills the tea on The Adrian Tan Show .

Key takeaways:

• Why trading algorithms led to loneliness (and a career pivot)
• The magic formula: authenticity + consistency = influencer success
• B2B influencer marketing in Asia: It's coming, but slowly
• AI influencers: Cool, but probably won't replace your BFF's Instagram
• The payment problem plaguing influencer marketing (and how Partipost is tackling it)

Fun fact: Jonathan's dad looks forward to Mondays. Yes, you read that right.

Bottom line: The influencer marketing landscape is evolving faster than you can say "swipe up." From micro-influencers to AI avatars, the game is changing – but authenticity still reigns supreme.

So, before you write off that friend with 200 followers as "not influential," remember: in the world of nano-influencers, your bestie might just be the next big thing.

?? Tune in for more influencer insights and maybe pick up a tip or two for your own Instagram game!

?? Maximise Your LinkedIn Impact with Kleo's Powerful Insights

You can’t improve what you don’t measure.

For those of us who want to know where we stand and what we are doing right (or wrong) on LinkedIn, it can be incredibly frustrating because LinkedIn, for all its billion dollars, cannot make a more comprehensive analytics dashboard.

Luckily, there are third-party apps that do that.

Kleo is a Chrome app that can pull those insights and present them in a one-pager so you know where you are.

Kleo is like having a personal LinkedIn content coach right at your fingertips.

With just a few clicks, you can dive deep into the performance metrics of your favourite creators, uncover their posting patterns, and even see how your own drafted content will look in the feed.

But it's not just about analysing the pros—Kleo also equips you with the tools to elevate your content.

With features like formatting options, post previewing, and the ability to quickly filter through your past posts, you can craft LinkedIn updates that are both visually stunning and strategically sound.

And the best part?

Kleo is 100% free to download and use.

Try it out for yourself.

P.S. If you want to 10x your LinkedIn traffic, check out my on-demand LinkedIn course . I am running a limited promo as part of my book launch. Use promo code NOMOREBOSSES and get 50% discount from the listed price.

Know someone who might benefit from my weekly insights? Please forward them this email so they can sign up at adriantan.com.sg

FRACTIONAL CEO SERVICES FOR HR TECH VENDORS

If you're an HR Tech vendor looking to scale, inquire about my fractional CMO services here.

Leveraging my expertise from advising successful tech vendors and helping them grow their marketing pipeline and brand awareness, I can help you drive impactful marketing strategies and business growth.

ARE YOU LOOKING TO BOOST YOUR BUSINESS OR CAREER WITH LINKEDIN?

You'll find all my strategies and tips on how I grew my LinkedIn to 30K followers and the benefits that come with it here.

???CHECK OUT MY BOOK "NO MORE BOSSES"

Your guide to sustainable self-employment. Order from Kinokuniya or Amazon .