Money 20/20 Asia: Shaping the Future of Financial Services
EI Global B2B Marketing Intelligence
EI Global B2B Marketing Intelligence provides independent analysis and insight to clients in the field of b2b marketing.
Money 20/20 wrapped up another groundbreaking event in April, this time in Bangkok, Thailand. Thousands of fintech professionals from Asia's rapidly expanding fintech ecosystem converged on the Queen Sirikit National Convention Centre to discover how emerging trends and innovations are reshaping banking, payments, and wealth management.
Which CMOs spoke at Money 20/20 Asia?
Irina Chuchkina , CMO of Volt, was certainly busy at this year’s event, participating in a fireside chat and 2 podcast recordings during her visit. She highlighted fintech's evolution across Asia and Europe and compared the two regions' fintech ecosystems, discussing Web 3.0's transformative impact on financial services with Finstep Asia founder, Syed Musheer Ahmed .
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Ei’s Top 3 talking points at Money 20/20 Asia:
1. Disruptive Fintech Models: Many sessions, including a keynote from MASAKAZU O. of MUFG, underscored the importance of agility and strategic partnerships in bridging traditional banking and fintech. How can banks make this happen? You need to embrace innovation and foster an internal culture that values change.
2. The New P.I.T. Exchange Podcast: Currency Research's new podcast, P.I.T. Exchange, covered fintech trends, payments technology, and innovation, engaging thought leaders for valuable insights, and was an exciting addition to the show agenda.
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3. Championing Financial Inclusion: A fireside chat with Chetna Gala Sinha of Mann Deshi Foundation & Bank examined how fintech can empower underserved rural communities, spotlighting innovative financial inclusion efforts in Asia.
On-site experience like no other!
As highlighted in Ei’s 2024 Events Industry Trends Report, many mega events are going all out on creating incredible onsite experiences.
Money 20/20 Asia leaned into this heavily, with immersive experiences like Thai boxing, virtual reality booths and a ‘Whack a Fraudster’ arcade game all keeping the audience fully present.
Overall, Money 20/20 Asia did an incredible job of showcasing the region's accelerating digital transformation and setting its role in shaping the global fintech landscape. Bring on 2025!
For more insights on events like Money 20/20 Asia, please follow us on LinkedIn. If you would like to know more about how Ei can support your events strategy to target the fintech and FS ?industry in APAC, please get in touch with us at [email protected].
CMO at Volt.io
9 个月Thanks for the mention! Betsy Samuel was speaking at the show too!
Client Director: ABM, Content, and GTM in B2B Marketing
9 个月Congrats to you and all involved Remi Kent ?? !!