MODERN DIGITAL TRANSFORMATION IN PRIVATE EQUITY

It will be no surprise to hear that the need and use for technology has increased exceptionally since the beginning of the Covid-19 pandemic.

The rise of digital transformation in businesses to improve upon their products, services, and of course revenue, has been interesting to follow throughout the past year, especially within the Private Equity industry.

More recently, it has been common for Private Equity firm owners to quickly try to change analogue businesses into companies that have been modernised with the use of technology. This is due to technology increasing the value of a company before selling it within a few years of acquisition, which is seen by Private Equity enterprises as a crucial and much needed strategy.

If a digital transformation is managed well enough, this can turn a business into a technological leader in its industry, if the firm moves quickly.

Developing a business’s technology means that Private Equity firms can maximise their portfolio companies’ value and also have greater success in their future of enterprise acquirement.

What else can digital transformation help with?

Digitalisation can provide fantastic benefits for your company’s consumers, such as digital interactions, and tracking customer satisfaction and personalised marketing strategies.

Of course, with this, comes added profit for the business, as with these new technologies, such as big data analytics, high-performance computing, artificial intelligence, machine learning, cloud solutions, internet connectivity, mobility, or robust cybersecurity, your firm can wave goodbye to the old-fashioned spreadsheets that most Private Equity firms still use to record data generated by portfolio companies.

How have you seen Private Equity firms utilise new technology and develop their digital transformation strategies over the past couple of years, and what do you think will happen in the near future for companies that keep on top of the new digital trends?

About Raw Selection: Raw Selection favours a meticulous approach to candidate research. Our process for selecting the right candidate means we can boast a 100% success rate for all our retained clients, with 96% of placed candidates still in their role after 12 months.

If your Private Equity firm is looking to hire, or if you are looking for a new role within the PE sector, please get in contact with Alex, at alex.rawlings@raw-selection.com