?? Mobility Insights by Arturs Burnins, CEO of ATOM Mobility (Vol.3)

Here’s a quick preview of the most interesting topics analyzed by Arturs Burnins in recent weeks. We’ve explored unique stories from the world of transportation and mobility across three fascinating markets:

1?? Tokyo’s ride-hail market: Where tradition meets tech

???? Tokyo’s streets are packed with taxis, but ride-hailing apps are making steady inroads.

?? 60% of rides are still hailed on the street, while 25% now come from apps;

?? 14% orders are via call ?? (yes, in 2024... in Tokyo!);

?? Local players like GO (led by the Tokyo Taxi Association's CEO) dominate the scene, beating global giants like Uber.

?? Unique rules: Gig drivers capped at 20 hours/week, and only 15% of applicants make the cut. Despite these hurdles, ride-hailing is growing fast in this tech-forward city! ??

?? Learn more: https://www.dhirubhai.net/posts/aburnins_sony-launches-sride-taxi-hailing-service-activity-7241355174231855104-W88B/

2?? The story of Pony: From 100 bikes to raising €23M series B! ??

?? ?? What started in 2017 as a small Oxford bike-sharing initiative has grown into a sustainable mobility pioneer across France and Belgium.

?? Investments (total): €29M

?? Fleet size: 10,000 (aiming for 30,000)

?? 10x turnover growth (2019–2022) with 500,000 app users

?? Unique model: 'Adopt-a-Pony' lets more than 2,000 users invest in vehicles and share revenue

Pony’s focus on lean operations and community ownership sets a benchmark for shared mobility. ??

?? Learn more: https://www.dhirubhai.net/posts/aburnins_pony-v%C3%A9los-et-trottinettes-activity-7243884352260952067-3uP7

3?? Forus: Innovating the Baltics with Tokens and Inclusion ??????????????

Starting in Estonia, Forus is revolutionizing taxi services with:

?? 1M+ rides and 2,500 drivers in Latvia within a year;

?? 4.7M EUR in revenue in Estonia alone;

?? Social inclusion: Contracts for disability transport make up 35% of revenue in Estonia;

?? The innovative US Token system lets users earn and trade tokens based on app activity, fostering loyalty and engagement. A clear example of how small markets can drive big innovations!

?? Learn more: https://www.dhirubhai.net/posts/aburnins_forus-app-lietotnes-pakalpojum%C4%81-google-activity-7246900226035249152-Gv_F

Stay tuned for more insights into the rapidly evolving mobility industry!

#SharedMobility #Micromobility #RideHail #Taxi #Entrepreneurship