Mobile Digest Weekly №8

In this must-read digest, we shed light on an intriguing report by Tenjin that covers hyper-casual games benchmarks and a gripping Newzoo report examining Gen Alpha & Gen Z gamers. You’ll also find here a bunch of new reports by Sensor Tower and scope of fresh news about Apple.

1. Apple news:

• Apple no longer signing iOS 16.0 and iOS 16.0.1, blocking downgrades from iOS 16.0.2
• Apple to allow NFT sales through App Store, but will charge a 30% commission fee
• App Store hosted 10 ad fraud apps compared to 75 on Google Play Store

? 2. Sensor Tower fresh reports:?

• The State of Gaming 2022
• The State of Education Apps in the U.S. 2022
• Global App Revenue Declined 5% Year-Over-Year to $31.6 Billion in Q3 2022
• U.K. Advertisers Spent $736 Million Per Month on Social Media Channels in 2022

3. Hyper-casual games benchmark report by Tenjin in Q3 2022

4. Newzoo Gamer Insights on Gen Alpha & Gen Z

5. TikTok inching toward U.S. security deal to avoid sale - NYT

6. Global ad spend for eCommerce apps down 50% Y/Y

7. NPD: US gaming industry revenue fell in August 2022

8. Adjust: Adapting in-game advertising for a privacy-centric world

9. SKAdNetwork 4.0: what problems does it solve?

10. How the rise of mobile gaming is unlocking new opportunities for marketers

Have a great day and a super productive week! ??

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