MM Weekly #4
bpost takes care of it with mortierbrigade
'Whatever happens, bpost delivers without worries'. This is the name of the very first bpost campaign, made by mortierbrigade . Discover the campaign here in French and here in Dutch.
RMB and JCDecaux wash greener with GiveActions
RMB Regie Media Belge and JCDecaux Belgium & Luxembourg , in partnership with GiveActions , conducted a study on greenwashing on TV, radio and OOH in Belgium. You will find all the insights on "Greenlight" here in French and here in Dutch.
CIM BPS 2024: analyzes and insights with Space
Discover here in French and here in Dutch all the analyzes and insights of CIM vzw BPS 2024.
A big thank you to Bernard Cools , Chief Intelligence Officer of SPACE and president of the CIM Press Technical Commission, for these analyses.
The Trade Desk ventures into streaming
The Trade Desk has unveiled a new operating system for smart TVs, called Ventura, that aims to solve “frustrating user experiences, supply chain issues and conflicts of interest associated with CTV content fragmentation.” Read more about it with Jamie Power, VP?Addressable Advertising Sales of Disney Advertising and Jeff Green Founder and CEO of The Trade Desk. Here in French and here in Dutch.
National Lottery to pitch
All the details here in French and here in Dutch.
领英推荐
Unmasking the CMO’s superpowers Valérie Delaby, vol. 3
We continue our video podcast series “Unmasking the CMO’s Superpowers", which we are bringing to you in collaboration with the Serviceplan Group CMO Council. After Aline Lemaire ?? and Ewoud Van Der Heyden it is the turn of Valérie Delaby to reveal herself.
Innovation and AI at the heart of the MM Tech Club
Join us on December 10th, 6PM at TheMerode for an interactive debate managed by Alain Heureux on the topic Humans x AI: Innovating your marketing by enhancing your brand's empathy.
The discussion will be led by three personalities who are fully committed to these issues: Iva Filipovi? Senior Experience Consultant at Emakina , José Fernandez Chief Customer Experience, Marketing & Digital Officer at D'Ieteren and Ivanel Pérez Bolívar Experience Design Director & Design Strategist Emakina (an EPAM Company).
Stay ahead of the curve, subscribe to Media Marketing!
Looking to gain an edge in the fast-evolving MarCom & MarTech worlds? Subscribe to Media Marketing for daily updates, exclusive insights, expert interviews, in-depth analyses, and the latest industry trends tailored just for you!
Don't just stay updated – get inspired and stay ahead of the curve. Your next great idea could be a click away! Subscribe Now to Media Marketing and unlock your competitive advantage.