Mistakes That Will NOT Get You Promotion in Product Management
Shailesh Sharma
Senior Product Manager | AI, Product, Strategy | IIM B '22 | IIT K '17 | 21k+ across YouTube, Medium and Linkedin
Promotion Cycles are about to start.
I was fortunate enough to get an early Promotion in a very competitive environment.
I have talked to my friends who have received promotions and the friends who haven’t and in this article, I have discussed the things which can help you get a Promotion.
Last year, I watched two product managers take vastly different paths.
Both were smart, capable, and passionate about their work.
However, when the promotion cycle came around, only one of them moved up to Senior PM.
Curious to know? what set them apart.
It wasn’t just skills or experience — it was a series of subtle but critical behaviors that either accelerated or stalled their growth.
Let’s dive into the practical mistakes that might be holding you back from your next promotion and how to avoid them.
What Kriti does in all the Projects throughout the Year ??
Kriti is a diligent PM who consistently delivers projects on time. She handles sprint planning, tracks progress, and ensures her features go live without major issues. Yet, when promotion time comes, she’s overlooked. Why?
What Sarah does ??
Sarah, another PM on the team, spends time understanding the company’s strategic goals. She connects her projects to these broader objectives and ensures her work drives business impact along with delivering Projects on time. While she focused Heavy on Execution but also understood and tries to shadow the Strategy as well
What’s the Difference?
Best Practices to Avoid This Mistake:
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Kriti completes all the Projects and does excellent work but rarely talks about it. Her skip-level manager is often unaware of the wins she’s driving for the team. On the other hand, Sarah actively shares updates on her projects. She ensures leadership knows how her efforts are moving the needle.
When promotions are discussed, Sarah’s visibility gives her an edge.
What’s the Difference?
Best Practices to Avoid This Mistake:
Kriti avoids volunteering for high-stakes projects, sticking to what’s assigned to her. She fears failing or stepping out of his comfort zone. Meanwhile, Sarah jumps at the chance to tackle ambiguous, challenging problems — even when the outcome is uncertain.
What’s the Difference?
Best Practices to Avoid This Mistake:
Best Practices Snapshot:
Here’s a quick checklist to keep handy
Getting promoted in product management isn’t just about doing your job well — it’s about excelling in ways that demonstrate leadership, strategic thinking, and collaboration.
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